{"product_id":"wella-professionals-koleston-perfect-rich-naturals-hair-color-10-97-light-blonde-cendre-brown-60ml-permanent-professional-hair-colour","title":"Wella Professionals Koleston Perfect Rich Naturals Hair Color 10\/97 Light Blonde Cendre Brown, 60ml | Permanent Professional Hair Colour","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Rich Naturals Hair Color 10\/97 Light Blonde Cendre Brown 60ml is a professional permanent hair colour formulated to deliver rich, balanced, and natural-looking colour with multidimensional shine. Shade 10\/97 Light Blonde Cendre Brown combines cool cendre reflects with soft brown undertones to create a sophisticated light blonde result. The professional cream formula provides smooth application, even colour distribution, and reliable salon-quality performance when used with the recommended Wella developer.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colour cream.\u003c\/li\u003e\n\u003cli\u003eRange: Koleston Perfect Rich Naturals.\u003c\/li\u003e\n\u003cli\u003eShade: 10\/97 Light Blonde Cendre Brown.\u003c\/li\u003e\n\u003cli\u003eCream formula for precise and even application.\u003c\/li\u003e\n\u003cli\u003eProvides natural-looking, multidimensional colour.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head colouring, root touch-ups, and colour refresh services.\u003c\/li\u003e\n\u003cli\u003e60ml professional salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDelivers long-lasting permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eHelps achieve even colour coverage.\u003c\/li\u003e\n\u003cli\u003eCreates a refined cool blonde tone with soft brown reflects.\u003c\/li\u003e\n\u003cli\u003eEnhances natural-looking shine.\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling soft and manageable after colouring.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional colouring services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional oxidation colour pigments.\u003c\/li\u003e\n\u003cli\u003eConditioning ingredients that help maintain hair softness.\u003c\/li\u003e\n\u003cli\u003eCream-based colouring technology for smooth application.\u003c\/li\u003e\n\u003cli\u003eMoisturizing agents that help improve manageability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eThe professional cream formula works with the recommended Wella Welloxon developer to deposit colour pigments evenly throughout the hair. It helps create rich, multidimensional colour with a glossy, natural-looking finish while supporting smooth application and consistent salon-quality results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eMix with the recommended Wella Welloxon developer according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eAllow the colour to process for the recommended development time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFollow with a shampoo and conditioner formulated for colour-treated hair.\u003c\/li\u003e\n\u003cli\u003eProfessional application is recommended.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eShade Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Wella Professionals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Koleston Perfect Rich Naturals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Code:\u003c\/strong\u003e 10\/97.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Name:\u003c\/strong\u003e Light Blonde Cendre Brown.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour Type:\u003c\/strong\u003e Permanent Hair Colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct Size:\u003c\/strong\u003e 60ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eIndividuals seeking professional permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eNatural or previously coloured hair.\u003c\/li\u003e\n\u003cli\u003eProfessional salons and experienced users.\u003c\/li\u003e\n\u003cli\u003eSuitable for most hair types and textures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Rich cream colour formula.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Smooth, glossy, multidimensional, and natural-looking colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Mild salon-inspired fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality colour performance.\u003c\/li\u003e\n\u003cli\u003eElegant cool blonde shade with soft brown reflects.\u003c\/li\u003e\n\u003cli\u003eCream formula for easy and precise application.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking glossy and vibrant.\u003c\/li\u003e\n\u003cli\u003eIdeal for customised professional colour services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Rich Naturals 10\/97 Light Blonde Cendre Brown is an excellent choice for achieving refined, natural-looking blonde colour with cool-toned depth and salon-quality results. Its professional cream formula provides reliable colour performance and a beautifully glossy finish.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eProtect from direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eClose the tube securely after use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colour products can cause allergic reactions in some individuals.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy alert test before each application as directed by the manufacturer.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes. If contact occurs, rinse immediately with plenty of water.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Koleston Perfect Rich Naturals Hair Color 10\/97 Light Blonde Cendre Brown 60ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this a permanent hair colour?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is a professional permanent hair colour.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does this product include a developer?\u003c\/strong\u003e\u003cbr\u003e\nNo, the developer is sold separately and should be used according to the manufacturer's instructions.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 10\/97?\u003c\/strong\u003e\u003cbr\u003e\nShade 10\/97 is Light Blonde Cendre Brown, offering cool blonde tones with soft brown reflects.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this suitable for professional use?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is formulated for professional salon use and experienced users.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it be used for root touch-ups?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is suitable for root touch-ups, full-head colouring, and colour refresh services.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310224752931,"sku":"QO8001090024572GT","price":36.81,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/kjTbZUWK8KZdRVQSGwQufp.jpg?v=1783438661","url":"https:\/\/indicrest.au\/products\/wella-professionals-koleston-perfect-rich-naturals-hair-color-10-97-light-blonde-cendre-brown-60ml-permanent-professional-hair-colour","provider":"Indicrest Australia","version":"1.0","type":"link"}