{"product_id":"wella-professionals-koleston-perfect-me-vibrant-reds-77-43-medium-intensive-red-gold-blonde-permanent-hair-color-60ml","title":"Wella Professionals Koleston Perfect Me+ Vibrant Reds 77\/43 Medium Intensive Red Gold Blonde Permanent Hair Color, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Me+ Vibrant Reds 77\/43 Medium Intensive Red Gold Blonde 60ml is a professional permanent cream hair color formulated to create a vibrant medium blonde shade with rich red and gold reflects. Featuring Wella's advanced Me+ colour technology and Metal Purifier technology, this salon-quality formula helps deliver even colour application, luminous shine, and true-to-tone colour results. Designed for use with a compatible Wella Professionals developer, it is suitable for professional salon services and experienced users.\u003c\/p\u003e\n\n\u003ch4\u003eShade Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Wella Professionals\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Koleston Perfect Me+ Vibrant Reds\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Number:\u003c\/strong\u003e 77\/43\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Name:\u003c\/strong\u003e Medium Intensive Red Gold Blonde\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOriginal Shade Name:\u003c\/strong\u003e Mittelblond Intensiv Rot-Gold\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour Type:\u003c\/strong\u003e Permanent Hair Color Cream\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 60ml\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour Family:\u003c\/strong\u003e Vibrant Reds\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent cream hair color.\u003c\/li\u003e\n\u003cli\u003eMedium Intensive Red Gold Blonde shade.\u003c\/li\u003e\n\u003cli\u003eRich red and golden reflects for multidimensional colour.\u003c\/li\u003e\n\u003cli\u003ePowered by Me+ colour technology.\u003c\/li\u003e\n\u003cli\u003eEnhanced with Metal Purifier technology.\u003c\/li\u003e\n\u003cli\u003eCream formula for smooth and even application.\u003c\/li\u003e\n\u003cli\u003eSupports healthy-looking shine.\u003c\/li\u003e\n\u003cli\u003eProfessional 60ml salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHelps achieve vibrant blonde colour with rich red and gold tones.\u003c\/li\u003e\n\u003cli\u003eSupports even colour distribution from roots to ends.\u003c\/li\u003e\n\u003cli\u003eProvides long-lasting permanent colour performance.\u003c\/li\u003e\n\u003cli\u003eLeaves hair with natural-looking shine.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head colouring and root touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cp\u003eFormulated with professional colour pigments, conditioning ingredients, Me+ colour technology, and Metal Purifier technology to support reliable colour performance. Please refer to the product packaging for the complete ingredient list.\u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eWhen mixed with a compatible Wella Professionals developer, the cream colour formula deposits permanent pigments into the hair fibre to create vibrant colour with multidimensional red and gold reflects while helping maintain even colour results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003ePerform a skin allergy test before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli\u003eMix with a compatible Wella Professionals developer according to the recommended instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eAllow the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with a colour care shampoo and conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional hairstylists.\u003c\/li\u003e\n\u003cli\u003eExperienced home users.\u003c\/li\u003e\n\u003cli\u003eIndividuals seeking vibrant red and gold blonde tones.\u003c\/li\u003e\n\u003cli\u003eRoot touch-ups and full-head colouring.\u003c\/li\u003e\n\u003cli\u003eColour refresh and tonal enhancement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Medium blonde with vibrant red and gold reflects and healthy-looking shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Mild professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eBeautiful multidimensional red and gold reflects.\u003c\/li\u003e\n\u003cli\u003eEasy-to-mix cream consistency.\u003c\/li\u003e\n\u003cli\u003eSuitable for a variety of colouring techniques.\u003c\/li\u003e\n\u003cli\u003eTrusted Wella Professionals colour technology.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Me+ Vibrant Reds 77\/43 is designed to deliver luminous Medium Intensive Red Gold Blonde results with even coverage and healthy-looking shine. Its professional cream formula offers dependable performance for achieving vibrant salon-quality colour.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eClose the tube tightly after use.\u003c\/li\u003e\n\u003cli\u003eAvoid excessive heat.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colour products can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test before each application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during use.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eUse only with a compatible Wella Professionals developer according to the manufacturer's instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Koleston Perfect Me+ Vibrant Reds 77\/43 Medium Intensive Red Gold Blonde Permanent Hair Color 60ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this a permanent hair colour?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is a professional permanent cream hair color.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is a developer included?\u003c\/strong\u003e\u003cbr\u003e\nNo, a compatible Wella Professionals developer must be purchased separately.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 77\/43?\u003c\/strong\u003e\u003cbr\u003e\nShade 77\/43 is Medium Intensive Red Gold Blonde, combining vibrant red and warm golden reflects for a multidimensional finish.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it be used for root touch-ups?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is suitable for root touch-ups, full-head colouring, and colour refresh services.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is it intended for professional use?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is developed for professional salon use and may also be used by experienced users according to the manufacturer's instructions.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310982054179,"sku":"QO8005610628646GT","price":24.54,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/Y3etn8GxexobKjew7gq7i8.jpg?v=1783446722","url":"https:\/\/indicrest.au\/products\/wella-professionals-koleston-perfect-me-vibrant-reds-77-43-medium-intensive-red-gold-blonde-permanent-hair-color-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}