{"product_id":"wella-professionals-koleston-perfect-me-vibrant-reds-55-46-light-brown-intense-red-violet-60ml-permanent-hair-color","title":"Wella Professionals Koleston Perfect ME+ Vibrant Reds 55\/46 Light Brown Intense Red Violet, 60ml Permanent Hair Color","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect ME+ Vibrant Reds 55\/46 Light Brown Intense Red Violet 60ml is a professional permanent hair color designed to deliver a rich light brown base with vibrant red-violet reflects. Powered by Wella's advanced ME+ Technology and Pure Balance Technology, this salon-quality formula provides true-to-tone, long-lasting color with exceptional shine and up to 100% grey coverage. The innovative color system helps produce precise, vibrant results while supporting healthier-looking hair and reducing hair damage during repeated coloring compared to the previous Koleston Perfect formula.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair color cream.\u003c\/li\u003e\n\u003cli\u003eShade: 55\/46 Light Brown Intense Red Violet.\u003c\/li\u003e\n\u003cli\u003ePart of the Koleston Perfect ME+ Vibrant Reds collection.\u003c\/li\u003e\n\u003cli\u003eAdvanced ME+ and Pure Balance Technologies.\u003c\/li\u003e\n\u003cli\u003eProvides up to 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eLong-lasting, true-to-tone color.\u003c\/li\u003e\n\u003cli\u003eBrilliant shine with smooth, healthy-looking hair.\u003c\/li\u003e\n\u003cli\u003eProfessional 60ml salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreates a vibrant light brown shade with rich red-violet reflects.\u003c\/li\u003e\n\u003cli\u003eProvides even, consistent color from roots to ends.\u003c\/li\u003e\n\u003cli\u003eHelps achieve up to 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eEnhances natural-looking shine and softness.\u003c\/li\u003e\n\u003cli\u003eDelivers fade-resistant, salon-quality color.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking vibrant and healthy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eME+ Technology:\u003c\/strong\u003e Helps reduce the risk of developing a new hair color allergy in individuals who are not already allergic to hair colorants.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Balance Technology:\u003c\/strong\u003e Helps minimize free radical formation during the coloring process for improved hair quality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Performance Color Pigments:\u003c\/strong\u003e Deliver vibrant, multidimensional permanent color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Agents:\u003c\/strong\u003e Help maintain softness, smoothness, and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eWhen mixed with the recommended Wella Welloxon Perfect Developer, the permanent color pigments penetrate deep into the hair fiber to create rich, vibrant color with excellent grey coverage. ME+ and Pure Balance Technologies work together to provide reliable color performance, brilliant shine, and healthy-looking results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eMix in a 1:1 ratio with Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli\u003eSelect the appropriate developer strength according to the desired level of lift.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eProcess according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFollow with a shampoo and conditioner formulated for color-treated hair.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test before application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eNatural light brown to dark blonde hair.\u003c\/li\u003e\n\u003cli\u003eHair requiring vibrant red-violet tones.\u003c\/li\u003e\n\u003cli\u003eGrey or white hair requiring coverage.\u003c\/li\u003e\n\u003cli\u003eProfessional hairstylists and experienced users.\u003c\/li\u003e\n\u003cli\u003eAnyone seeking long-lasting permanent color with brilliant shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Rich light brown with vibrant red-violet reflects and radiant shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cp\u003eKoleston Perfect ME+ 55\/46 delivers vibrant red-violet tones with exceptional depth, long-lasting color, and professional grey coverage. Its advanced technologies help create consistent, salon-quality results while leaving hair smooth, shiny, and healthy-looking.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent hair color.\u003c\/li\u003e\n\u003cli\u003eME+ and Pure Balance Technologies.\u003c\/li\u003e\n\u003cli\u003eUp to 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eLong-lasting vibrant color.\u003c\/li\u003e\n\u003cli\u003eBrilliant shine and smooth finish.\u003c\/li\u003e\n\u003cli\u003eProfessional 60ml tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eProfessional Hair Care Tips\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eAlways use with Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli\u003eUse sulfate-free shampoo to help preserve color vibrancy.\u003c\/li\u003e\n\u003cli\u003eApply a nourishing hair mask weekly for lasting softness and shine.\u003c\/li\u003e\n\u003cli\u003eUse a heat protectant before styling color-treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair color products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform a skin allergy test 48 hours before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during mixing and application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with the eyes.\u003c\/li\u003e\n\u003cli\u003eFor professional use only.\u003c\/li\u003e\n\u003cli\u003eUse only with the recommended Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Koleston Perfect ME+ Vibrant Reds 55\/46 Light Brown Intense Red Violet 60ml Permanent Hair Color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is Koleston Perfect ME+ 55\/46 a permanent hair color?\u003c\/strong\u003e\u003cbr\u003e\nYes. It is a professional permanent hair color that provides vibrant, long-lasting results with excellent grey coverage.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 55\/46?\u003c\/strong\u003e\u003cbr\u003e\n55\/46 is a Light Brown Intense Red Violet shade that combines a light brown base with rich red-violet reflects for a vibrant, multidimensional finish.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does it provide grey coverage?\u003c\/strong\u003e\u003cbr\u003e\nYes. When used with the recommended Welloxon Perfect Developer, it provides up to 100% grey coverage.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Which developer should I use?\u003c\/strong\u003e\u003cbr\u003e\nMix the color in a 1:1 ratio with the appropriate Wella Welloxon Perfect Developer, selecting the strength according to your desired lift and color result.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What are the benefits of ME+ Technology?\u003c\/strong\u003e\u003cbr\u003e\nME+ Technology helps reduce the risk of developing a new hair color allergy in individuals who are not already allergic to hair colorants while maintaining professional color performance.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310132674851,"sku":"QO8005610628455GT","price":25.71,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/bvQ3h2NfFDpxXeEKiKWLbX.jpg?v=1783437255","url":"https:\/\/indicrest.au\/products\/wella-professionals-koleston-perfect-me-vibrant-reds-55-46-light-brown-intense-red-violet-60ml-permanent-hair-color","provider":"Indicrest Australia","version":"1.0","type":"link"}