Wella Professionals Koleston Perfect ME+ Rich Naturals 10/96 Lightest Blonde Cendre Violet Permanent Hair Color, 60ml

Product Overview

Wella Professionals Koleston Perfect ME+ 10/96 Lightest Blonde Cendre Violet is a professional permanent hair colour designed to create luminous light blonde results with cool cendre (ash) and violet reflects. Formulated with advanced ME+ Technology and Metal Purifier Technology, this salon-quality colour delivers true-to-tone results, brilliant shine, and reliable grey coverage when used with the recommended Wella Welloxon Perfect developer. Shade 10/96 is ideal for achieving refined cool blonde tones while helping neutralize unwanted warmth.

Key Features

• Professional permanent hair colour.
• Shade 10/96 Lightest Blonde Cendre Violet.
• Part of the Rich Naturals collection.
• ME+ Technology for precise colour performance.
• Metal Purifier Technology.
• Long-lasting, true-to-tone colour.
• Up to 100% grey coverage when used as directed.
• 60ml professional colour tube.

Key Benefits

• Creates cool, luminous blonde results.
• Helps neutralize unwanted warm undertones.
• Provides brilliant shine and smooth-looking hair.
• Delivers even colour from roots to ends.
• Supports dependable grey coverage.

Main Ingredients

• ME+ Technology e Helps deliver professional colour performance with true-to-tone results.
• Metal Purifier Technology e Helps reduce the impact of metal impurities during colouring.
• Professional Colour Pigments e Provide rich, long-lasting permanent colour.
• Conditioning Ingredients e Help maintain softness and shine throughout the colouring process.

How It Works

When mixed with the recommended Wella Welloxon Perfect developer, the colour cream penetrates the hair fibre to create a light blonde shade with elegant ash and violet reflects. The advanced formula helps deliver consistent colour, brilliant shine, and long-lasting professional results.

How to Use

• Wear suitable protective gloves.
• Mix in a 1:1 ratio with the recommended Wella Welloxon Perfect developer.
• Apply evenly to dry, unwashed hair.
• Leave to process according to the manufacturer's instructions.
• Rinse thoroughly and follow with a colour care shampoo and conditioner.
• For professional use or experienced users.

Who Is It Suitable For?

• Professional hairstylists.
• Experienced home users.
• Natural blonde hair.
• Previously coloured hair.
• Anyone seeking a cool light blonde shade.

Texture, Finish & Fragrance

• Texture: Professional cream colour.
• Finish: Cool, luminous, and glossy.
• Fragrance: Pleasant salon-inspired fragrance.

Why You'll Love It

• Elegant ash-violet blonde tone.
• Professional permanent colour formula.
• Exceptional shine and colour clarity.
• Reliable grey coverage.
• Trusted salon-quality performance.

Why Choose This Product?

Wella Professionals Koleston Perfect ME+ 10/96 combines advanced colour technology with high-performance pigments to create sophisticated cool blonde results with exceptional shine and dependable salon-quality performance.

Storage Instructions

• Store in a cool, dry place away from direct sunlight.
• Keep the tube tightly closed after use.
• Avoid excessive heat.

Safety Information

• Hair colourants can cause allergic reactions.
• Perform an allergy alert test 48 hours before each application.
• For external use only.
• Avoid contact with the eyes.
• Wear suitable protective gloves during application.
• Keep out of reach of children.
• Follow all manufacturer's instructions carefully.

Package Includes

• 1 x Wella Professionals Koleston Perfect ME+ Rich Naturals 10/96 Lightest Blonde Cendre Violet Hair Color 60ml

Frequently Asked Questions

Q. Is Koleston Perfect ME+ 10/96 a permanent hair colour?

Yes, it is a professional permanent hair colour designed for long-lasting salon-quality results.

Q. What shade is 10/96?

Shade 10/96 is Lightest Blonde Cendre Violet, offering a cool blonde finish with ash and violet reflects.

Q. Does this product require a developer?

Yes. It should be mixed in a 1:1 ratio with the recommended Wella Welloxon Perfect developer before application.

Q. Can it cover grey hair?

Yes. When used according to the manufacturer's instructions, it provides up to 100% grey coverage.

Q. Is this suitable for professional use?

Yes. It is formulated for professional salon use or experienced users who follow the recommended application instructions.