Wella Professionals Koleston Perfect ME+ 9/17 Very Light Blonde Ash Brown, 60ml Permanent Hair Color

Product Overview

Wella Professionals Koleston Perfect ME+ 9/17 Very Light Blonde Ash Brown 60ml is a professional permanent hair color that delivers a sophisticated very light blonde shade with cool ash and soft brown reflects. Part of the Rich Naturals collection, this salon-quality formula is powered by ME+ Technology and Pure Balance Technology to provide vibrant, true-to-tone color, exceptional shine, and reliable grey coverage. The advanced color system helps achieve consistent results while supporting healthier-looking hair and reducing hair damage with repeated coloring compared to the previous Koleston Perfect formula.

Key Features

• Professional permanent hair color cream.
• Shade: 9/17 Very Light Blonde Ash Brown.
• Part of the Rich Naturals collection.
• ME+ Technology and Pure Balance Technology.
• Provides up to 100% grey coverage.
• Long-lasting, true-to-tone color.
• Brilliant shine and smooth finish.
• Professional 60ml salon tube.

Key Benefits

• Creates a cool very light blonde shade with ash-brown reflects.
• Provides even, vibrant color from roots to ends.
• Helps achieve up to 100% grey coverage.
• Enhances healthy-looking shine.
• Leaves hair feeling smooth and soft.
• Offers professional, fade-resistant color performance.

Main Ingredients

• ME+ Technology: Helps reduce the risk of developing a new hair color allergy in selected shades while maintaining professional color performance.
• Pure Balance Technology: Helps minimize free radical formation during the coloring process for improved hair quality.
• High-Performance Color Pigments: Deliver rich, multidimensional permanent color.
• Conditioning Agents: Help maintain softness, smoothness, and shine.

How It Works

When mixed with the recommended Wella Welloxon Perfect Developer, the advanced pigment system penetrates the hair fiber to create vibrant permanent color with reliable grey coverage. ME+ and Pure Balance Technologies work together to produce consistent color results while supporting healthier-looking hair and luminous shine.

How to Use

• Mix in a 1:1 ratio with Wella Welloxon Perfect Developer.
• Select the appropriate developer strength based on the desired level of lift.
• Apply evenly to dry, unwashed hair.
• Leave on according to the manufacturer's recommended processing time.
• Rinse thoroughly until the water runs clear.
• Follow with a shampoo and conditioner formulated for color-treated hair.
• Always perform a skin allergy test before application.

Who Is It Suitable For?

• Natural blonde to light blonde hair.
• Hair requiring cool ash-brown blonde tones.
• Grey or white hair requiring coverage.
• Professional hairstylists and experienced users.
• Anyone seeking a refined cool blonde finish.

Texture, Finish & Fragrance

• Texture: Smooth professional cream color.
• Finish: Cool very light blonde with ash-brown reflects and radiant shine.
• Fragrance: Pleasant professional salon fragrance.

Why You'll Love It

Koleston Perfect ME+ 9/17 delivers elegant cool blonde color with beautiful ash-brown dimension, professional grey coverage, and exceptional shine. Its advanced technologies provide reliable salon-quality results with long-lasting color performance.

Why Choose This Product?

• Professional salon-quality permanent hair color.
• Advanced ME+ and Pure Balance Technologies.
• Up to 100% grey coverage.
• Cool ash-brown blonde tone.
• Long-lasting shine and color.
• Professional 60ml tube.

Professional Hair Care Tips

• Always use with Wella Welloxon Perfect Developer.
• Use sulfate-free shampoo to help maintain color vibrancy.
• Deep-condition weekly to preserve softness and shine.
• Protect color-treated hair with a heat protectant before styling.

Storage Instructions

• Store in a cool, dry place away from direct sunlight.
• Keep the tube tightly closed after use.
• Keep out of reach of children.

Safety Information

• Hair color products may cause allergic reactions.
• Perform a skin allergy test 48 hours before every application.
• Wear suitable gloves during mixing and application.
• Avoid contact with the eyes.
• For professional use only.
• Use only with the recommended Wella Welloxon Perfect Developer.

Package Includes

• 1 x Wella Professionals Koleston Perfect ME+ 9/17 Very Light Blonde Ash Brown 60ml Permanent Hair Color.

Frequently Asked Questions

Q. Is Koleston Perfect ME+ 9/17 a permanent hair color?
Yes. It is a professional permanent hair color that delivers long-lasting, true-to-tone color with excellent shine and grey coverage.

Q. What shade is 9/17?
9/17 is a Very Light Blonde Ash Brown shade that combines cool ash tones with subtle brown reflects for a sophisticated natural-looking blonde.

Q. Does it cover grey hair?
Yes. When used with the recommended Wella Welloxon Perfect Developer, it provides up to 100% grey coverage, depending on the application method and hair condition.

Q. Which developer should I use?
Mix the color in a 1:1 ratio with the appropriate Wella Welloxon Perfect Developer, selecting the developer strength according to your desired level of lift.

Q. What are the benefits of ME+ Technology?
ME+ Technology is designed to reduce the risk of developing a new hair color allergy in selected shades while maintaining high-performance professional color results.