{"product_id":"wella-professionals-koleston-perfect-me-77-02-medium-intense-natural-matte-blonde-permanent-hair-color-60ml","title":"Wella Professionals Koleston Perfect Me+ 77\/02 Medium Intense Natural Matte Blonde Permanent Hair Color, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Me+ 77\/02 Medium Intense Natural Matte Blonde 60ml is a professional permanent cream hair color designed to deliver a rich natural matte blonde result with balanced, even colour performance. Featuring Wella's Me+ colour technology, this salon-quality formula offers precise colour application while helping achieve vibrant, natural-looking results with healthy-looking shine. It is intended for use with a compatible Wella developer and is suitable for professional salon services and experienced users.\u003c\/p\u003e\n\n\u003ch4\u003eShade Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Wella Professionals\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRange:\u003c\/strong\u003e Koleston Perfect Me+\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Number:\u003c\/strong\u003e 77\/02\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Name:\u003c\/strong\u003e Medium Intense Natural Matte Blonde\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour Type:\u003c\/strong\u003e Permanent Cream Hair Color\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 60ml\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour Family:\u003c\/strong\u003e Natural Matte Blonde\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent cream hair color.\u003c\/li\u003e\n\u003cli\u003eRich Medium Intense Natural Matte Blonde shade.\u003c\/li\u003e\n\u003cli\u003eFormulated with Wella Me+ colour technology.\u003c\/li\u003e\n\u003cli\u003eCream consistency for smooth application.\u003c\/li\u003e\n\u003cli\u003eHelps achieve even colour coverage.\u003c\/li\u003e\n\u003cli\u003eSupports healthy-looking shine.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head colouring and root touch-ups.\u003c\/li\u003e\n\u003cli\u003eProfessional 60ml salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHelps create a refined natural matte blonde finish.\u003c\/li\u003e\n\u003cli\u003eProvides consistent colour application from roots to ends.\u003c\/li\u003e\n\u003cli\u003eSupports long-lasting colour performance.\u003c\/li\u003e\n\u003cli\u003eLeaves hair with natural-looking shine.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional colouring services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cp\u003eFormulated with professional colour pigments, conditioning ingredients, and Wella Me+ colour technology for reliable colour performance. Please refer to the product packaging for the complete ingredient list.\u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eWhen mixed with a compatible Wella developer, the cream colour formula penetrates the hair fibre to deposit permanent colour pigments, helping achieve even colour distribution, rich natural matte blonde tones, and healthy-looking shine.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCarry out a skin allergy test before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli\u003eMix with a compatible Wella Professionals developer according to the recommended mixing ratio.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eProcess according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with a colour care shampoo and conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional hairstylists.\u003c\/li\u003e\n\u003cli\u003eExperienced home users.\u003c\/li\u003e\n\u003cli\u003eIndividuals seeking a natural matte blonde shade.\u003c\/li\u003e\n\u003cli\u003eRoot touch-ups and full-head colouring.\u003c\/li\u003e\n\u003cli\u003eColour refresh and tonal enhancement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Medium Intense Natural Matte Blonde with healthy-looking shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Mild professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eBeautiful natural matte blonde finish.\u003c\/li\u003e\n\u003cli\u003eEasy-to-mix cream consistency.\u003c\/li\u003e\n\u003cli\u003eSuitable for a wide range of colouring techniques.\u003c\/li\u003e\n\u003cli\u003eTrusted Wella Professionals colour performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Me+ 77\/02 is designed to deliver refined Medium Intense Natural Matte Blonde colour with even coverage and healthy-looking shine. Its professional cream formula provides reliable colouring performance, making it an excellent choice for salon-quality hair colour services.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eClose the tube tightly after use.\u003c\/li\u003e\n\u003cli\u003eAvoid exposure to excessive heat.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colour products can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test before each application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during use.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eUse only with a compatible developer according to the manufacturer's instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Koleston Perfect Me+ 77\/02 Medium Intense Natural Matte Blonde 60ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this a permanent hair colour?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is a professional permanent cream hair color.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is a developer included?\u003c\/strong\u003e\u003cbr\u003e\nNo, a compatible Wella Professionals developer must be purchased separately.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 77\/02?\u003c\/strong\u003e\u003cbr\u003e\nShade 77\/02 is Medium Intense Natural Matte Blonde with balanced natural and matte reflects.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it be used for root touch-ups?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is suitable for root touch-ups, full-head colouring, and colour refresh services.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this suitable for professional use?\u003c\/strong\u003e\u003cbr\u003e\nYes, it is developed for professional salon use and may also be used by experienced users following the manufacturer's instructions.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310981005603,"sku":"QO4064666224121GT","price":27.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/6Eda4TdPGXFeUoHcPcayjX.jpg?v=1783446710","url":"https:\/\/indicrest.au\/products\/wella-professionals-koleston-perfect-me-77-02-medium-intense-natural-matte-blonde-permanent-hair-color-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}