Wella Professionals Koleston Perfect ME+ 12/81 Special Blonde Pearl Ash Permanent Hair Color, 60ml

Product Overview

Wella Professionals Koleston Perfect ME+ 12/81 Special Blonde Pearl Ash Permanent Hair Color 60ml is a professional high-lift permanent hair colour formulated to create an ultra-light blonde shade with elegant pearl ash reflects. Featuring advanced ME+ Technology, Pure Balance Technology, and built-in Metal Purifier Technology, this salon-quality formula helps deliver true-to-tone blonde results with exceptional shine and balanced colour performance. Designed for professional blonde services, it helps achieve controlled lift while refining unwanted warm undertones for a luminous, cool blonde finish.

Key Features

• Professional high-lift permanent cream hair colour.
• Shade: 12/81 Special Blonde Pearl Ash.
• Part of the Koleston Perfect ME+ Special Blondes collection.
• Advanced ME+ Technology.
• Built-in Metal Purifier Technology.
• Helps create cool blonde tones with pearl ash reflects.
• Designed for professional blonde lifting services.
• Professional 60ml salon tube.

Key Benefits

• Helps create luminous ultra-light blonde hair.
• Refines blonde shades with sophisticated pearl ash tones.
• Supports even, true-to-tone colour results.
• Leaves hair looking glossy and vibrant.
• Suitable for blonde transformations and root touch-ups.
• Provides long-lasting professional colour performance.

Main Technologies

• ME+ Technology: Designed to deliver reliable colour performance while using an alternative dye molecule for selected colourants.
• Metal Purifier Technology: Helps reduce the impact of metal particles during the colouring process for cleaner and more consistent colour results.
• High-Lift Blonde Technology: Helps lift and tone the hair simultaneously to create bright blonde results with cool pearl ash reflects.
• Pure Balance Technology: Supports balanced colour development while enhancing shine and colour consistency.

How It Works

When mixed with the recommended Wella Welloxon Perfect Developer, the professional cream formula lightens and tones the hair in a single application. It helps create a bright special blonde shade with refined pearl ash reflects while enhancing shine and maintaining balanced blonde results.

How to Use

• Wear suitable protective gloves before application.
• Mix with the recommended Wella Welloxon Perfect Developer according to the manufacturer's instructions for Special Blonde shades.
• Apply evenly to dry, unwashed hair.
• Leave to process for the recommended development time.
• Rinse thoroughly.
• Follow with a colour care shampoo and conditioner.
• For professional salon use only.

Who Is It Suitable For?

• Professional hairstylists and salons.
• Individuals seeking an ultra-light blonde shade with cool pearl ash reflects.
• Suitable for blonde lifting and root touch-up services.
• Ideal for refining warm blonde tones.

Texture, Finish & Fragrance

• Texture: Smooth professional cream.
• Finish: Luminous blonde with cool pearl ash reflects.
• Fragrance: Pleasant professional salon fragrance.

Why You'll Love It

• Professional high-lift permanent hair colour.
• Beautiful cool blonde with pearl ash tones.
• Exceptional shine and multidimensional colour.
• Designed for professional blonde services.
• Helps achieve luminous salon-quality blonde results.

Why Choose This Product?

Wella Professionals Koleston Perfect ME+ 12/81 is an excellent choice for creating bright blonde hair with elegant pearl ash reflects. Its advanced colour technologies help deliver professional lifting performance, brilliant shine, and balanced blonde tones suitable for a variety of salon colouring services.

Storage Instructions

• Store in a cool, dry place away from direct sunlight.
• Keep the tube tightly closed after use.
• Keep out of reach of children.

Safety Information

• Hair colourants can cause allergic reactions in some individuals.
• Always perform an allergy alert test 48 hours before application.
• Avoid contact with eyes.
• Do not use on eyelashes or eyebrows.
• For professional use only.
• Use only as directed.

Package Includes

• 1 x Wella Professionals Koleston Perfect ME+ 12/81 Special Blonde Pearl Ash Permanent Hair Color 60ml.

Frequently Asked Questions

Q. Is Wella Koleston Perfect ME+ 12/81 a permanent hair colour?
Yes. It is a professional permanent high-lift hair colour designed for salon blonde services.

Q. What shade does 12/81 provide?
It creates an ultra-light blonde shade with cool pearl ash reflects for a luminous, refined blonde finish.

Q. Does this product require a developer?
Yes. It should be mixed with the recommended Wella Welloxon Perfect Developer according to the manufacturer's instructions for Special Blonde shades.

Q. Is this suitable for blonde lightening?
Yes. The Special Blondes range is designed for professional high-lift blonde colouring and toning services.

Q. What is the pack size?
Each tube contains 60ml of professional permanent hair colour.