{"product_id":"wella-professionals-koleston-perfect-me-10-16-light-ash-purple-blonde-permanent-hair-color-60ml","title":"Wella Professionals Koleston Perfect Me+ 10\/16 Light Ash Purple Blonde Permanent Hair Color, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Me+ 10\/16 Light Ash Purple Blonde Permanent Hair Color 60ml is a professional salon-quality hair color designed to create a refined light blonde shade with balanced ash and violet reflects. Powered by Wella's advanced ME+ technology, this permanent hair color delivers even, long-lasting color with radiant shine and reliable gray coverage. Its creamy formula ensures smooth application, making it suitable for a variety of professional coloring techniques and achieving cool-toned blonde results.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair color in shade 10\/16 Light Ash Purple Blonde.\u003c\/li\u003e\n\u003cli\u003ePowered by advanced Wella ME+ technology.\u003c\/li\u003e\n\u003cli\u003eCreates a cool-toned light blonde with ash and violet reflects.\u003c\/li\u003e\n\u003cli\u003eProvides even color distribution from roots to ends.\u003c\/li\u003e\n\u003cli\u003eDesigned for reliable gray hair coverage.\u003c\/li\u003e\n\u003cli\u003eEnhances natural-looking shine and color depth.\u003c\/li\u003e\n\u003cli\u003eSmooth cream formula for precise application.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional salon coloring services.\u003c\/li\u003e\n\u003cli\u003e60ml tube for professional use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHelps achieve a sophisticated cool blonde finish.\u003c\/li\u003e\n\u003cli\u003eSupports long-lasting color vibrancy.\u003c\/li\u003e\n\u003cli\u003ePromotes a glossy, healthy-looking appearance.\u003c\/li\u003e\n\u003cli\u003eProvides consistent and predictable color results.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and radiant.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head coloring, root touch-ups, and color refresh services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cp\u003eFormulated with Wella's innovative ME+ technology, professional color pigments, and conditioning ingredients that help deliver vibrant, even color while supporting smooth, shiny, healthy-looking hair.\u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eThe permanent cream color penetrates the hair fiber to deposit long-lasting color pigments while creating a balanced light ash purple blonde shade. The advanced formula helps deliver even coverage, enhanced shine, and dependable gray coverage for professional-quality results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eWear suitable protective gloves before application.\u003c\/li\u003e\n\u003cli\u003eMix with the recommended Wella Welloxon Perfect Developer in the appropriate ratio.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair using professional coloring techniques.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFinish with a shampoo and conditioner formulated for color-treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional hairstylists and salon use.\u003c\/li\u003e\n\u003cli\u003eIndividuals seeking a cool-toned light blonde hair color.\u003c\/li\u003e\n\u003cli\u003eSuitable for creating ash and violet blonde tones.\u003c\/li\u003e\n\u003cli\u003eIdeal for those looking for a polished, luminous blonde finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Glossy light ash purple blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent hair color.\u003c\/li\u003e\n\u003cli\u003eElegant cool blonde shade with ash and violet reflects.\u003c\/li\u003e\n\u003cli\u003eBeautiful multidimensional shine.\u003c\/li\u003e\n\u003cli\u003eReliable gray coverage.\u003c\/li\u003e\n\u003cli\u003eTrusted by professional hairstylists worldwide.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Me+ 10\/16 Light Ash Purple Blonde is designed for those seeking a cool, sophisticated blonde shade with professional-quality performance. Its advanced ME+ technology helps deliver vibrant, even color with lasting shine and consistent salon-inspired results.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair color products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform an allergy alert test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eDo not use on eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003eUse only with the recommended Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli\u003eFollow all instructions provided on the product packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Koleston Perfect Me+ 10\/16 Light Ash Purple Blonde Permanent Hair Color 60ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003ch4\u003eIs this a permanent hair color?\u003c\/h4\u003e\n\u003cp\u003eYes, it is a professional permanent hair color designed to provide long-lasting color results.\u003c\/p\u003e\n\n\u003ch4\u003eDoes it require a developer?\u003c\/h4\u003e\n\u003cp\u003eYes. This hair color should be mixed with the recommended Wella Welloxon Perfect Developer before application.\u003c\/p\u003e\n\n\u003ch4\u003eCan it help cover gray hair?\u003c\/h4\u003e\n\u003cp\u003eThe formula is designed to provide reliable gray coverage when used according to the recommended instructions.\u003c\/p\u003e\n\n\u003ch4\u003eCan this shade be used for root touch-ups?\u003c\/h4\u003e\n\u003cp\u003eYes, it is suitable for root touch-ups, full-head coloring, and color refresh services.\u003c\/p\u003e\n\n\u003ch4\u003eWhat shade is 10\/16?\u003c\/h4\u003e\n\u003cp\u003eShade 10\/16 is a Light Ash Purple Blonde that combines cool ash and violet reflects to create a refined, luminous blonde finish.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310984347939,"sku":"QO8005610628035GT","price":24.19,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/cgbQtswwW2n8ZXHjaKJjKM.jpg?v=1783446759","url":"https:\/\/indicrest.au\/products\/wella-professionals-koleston-perfect-me-10-16-light-ash-purple-blonde-permanent-hair-color-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}