{"product_id":"wella-professionals-koleston-perfect-hair-color-44-65-intense-medium-brown-violet-red-60ml","title":"Wella Professionals Koleston Perfect Hair Color 44\/65 Intense Medium Brown Violet Red, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Hair Color 44\/65 is a professional permanent hair colour formulated to deliver rich, multidimensional colour with a vibrant medium brown base and violet-red reflects. Powered by ME+ Dye Technology and Metal Purifier Technology, this salon-quality formula helps achieve true-to-tone colour while supporting healthy-looking hair. Shade 44\/65 Intense Medium Brown Violet Red is ideal for creating bold, luminous brunette results with impressive shine and reliable grey coverage.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent creme hair colour.\u003c\/li\u003e\n\u003cli\u003eShade 44\/65 Intense Medium Brown Violet Red.\u003c\/li\u003e\n\u003cli\u003eRich medium brown with violet-red reflects.\u003c\/li\u003e\n\u003cli\u003ePowered by ME+ Dye Technology.\u003c\/li\u003e\n\u003cli\u003eFeatures Metal Purifier Technology.\u003c\/li\u003e\n\u003cli\u003eHelps provide even, true-to-tone colour results.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional colouring services.\u003c\/li\u003e\n\u003cli\u003e60ml professional colour tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHelps achieve vibrant, multidimensional colour.\u003c\/li\u003e\n\u003cli\u003eSupports even colour distribution from root to tip.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and glossy.\u003c\/li\u003e\n\u003cli\u003eHelps provide natural-looking grey coverage.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional salon colouring and colour refresh services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eME+ Dye Technology\u003c\/strong\u003e e Designed to deliver precise, true-to-tone colour performance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMetal Purifier Technology\u003c\/strong\u003e e Helps reduce the impact of metals present in the hair during the colouring process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Ingredients\u003c\/strong\u003e e Help leave hair feeling smooth, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Colour Pigments\u003c\/strong\u003e e Deliver rich, vibrant, and long-lasting colour results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eThe professional colour creme works with Welloxon Perfect Developer to deposit permanent colour pigments throughout the hair fibre. ME+ Dye Technology and Metal Purifier Technology help support even colour development while promoting glossy, healthy-looking results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eWear suitable protective gloves before application.\u003c\/li\u003e\n\u003cli\u003eMix with the recommended Wella Welloxon Perfect Developer according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eProcess for the recommended development time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with a colour care conditioner or treatment.\u003c\/li\u003e\n\u003cli\u003eFor professional use or experienced users.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional hairstylists.\u003c\/li\u003e\n\u003cli\u003eExperienced home users.\u003c\/li\u003e\n\u003cli\u003eNatural and previously coloured hair.\u003c\/li\u003e\n\u003cli\u003eThose seeking vibrant brunette shades with violet-red reflects.\u003c\/li\u003e\n\u003cli\u003eGrey coverage and permanent colour applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Professional cream colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Rich, glossy, and multidimensional.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant salon-inspired fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent colour.\u003c\/li\u003e\n\u003cli\u003eRich medium brown shade with violet-red reflects.\u003c\/li\u003e\n\u003cli\u003eAdvanced colour technologies for precise results.\u003c\/li\u003e\n\u003cli\u003eHelps enhance shine and colour vibrancy.\u003c\/li\u003e\n\u003cli\u003eIdeal for long-lasting professional colour services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Koleston Perfect Hair Color 44\/65 combines advanced colour technologies with professional pigments to deliver vibrant brunette results, impressive shine, and reliable grey coverage. It is an excellent choice for achieving bold, multidimensional colour with salon-quality performance.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid excessive heat.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colourants can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform an allergy alert test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with the eyes.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves during application.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eFollow all manufacturer's instructions carefully.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Koleston Perfect Hair Color 44\/65 Intense Medium Brown Violet Red 60ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is Koleston Perfect a permanent hair colour?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, it is a professional permanent creme hair colour.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 44\/65?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShade 44\/65 is an Intense Medium Brown with vibrant violet-red reflects for a multidimensional finish.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does this product require a developer?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, it should be mixed with the recommended Wella Welloxon Perfect Developer before application.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this suitable for grey coverage?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, the professional formula is designed to help provide reliable grey coverage when used as directed.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this intended for professional use?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, it is designed for professional salon use or experienced users following the manufacturer's application instructions.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310806450467,"sku":"QO4015600179854GT","price":42.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/iRqDHgckKMXZhJ23H3NhBR.jpg?v=1783444385","url":"https:\/\/indicrest.au\/products\/wella-professionals-koleston-perfect-hair-color-44-65-intense-medium-brown-violet-red-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}