{"product_id":"wella-professionals-illumina-color-permanent-hair-color-9-7-very-light-blonde-brown-60ml","title":"Wella Professionals Illumina Color Permanent Hair Color 9\/7 Very Light Blonde Brown, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Illumina Color 9\/7 is a professional permanent hair color that delivers a luminous \u003cstrong\u003eVery Light Blonde Brown\u003c\/strong\u003e shade with natural-looking depth and exceptional shine. Powered by Wella's advanced \u003cstrong\u003eMicrolight Technology\u003c\/strong\u003e and built-in \u003cstrong\u003eMetal Purifier\u003c\/strong\u003e, the formula helps protect the hair surface during the coloring process while allowing light to reflect beautifully for radiant, multidimensional results. It provides up to 100% grey coverage, up to 3 levels of lift, and leaves hair looking smooth, healthy, and vibrant. \u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional permanent cream hair color.\u003c\/li\u003e\n\u003cli\u003eShade: \u003cstrong\u003e9\/7 Very Light Blonde Brown\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003e60ml professional salon tube.\u003c\/li\u003e\n\u003cli\u003eAdvanced Microlight Technology.\u003c\/li\u003e\n\u003cli\u003eBuilt-in Metal Purifier.\u003c\/li\u003e\n\u003cli\u003eUp to 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eUp to 3 levels of lift.\u003c\/li\u003e\n\u003cli\u003eIntermixable with other Illumina Color shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eDelivers luminous Very Light Blonde Brown color.\u003c\/li\u003e\n\u003cli\u003eCreates natural-looking multidimensional shine.\u003c\/li\u003e\n\u003cli\u003eProvides even, long-lasting color results.\u003c\/li\u003e\n\u003cli\u003eHelps maintain a smooth hair surface for enhanced light reflection.\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft and healthy-looking.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head coloring, root touch-ups, and grey coverage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\n\u003cp\u003eFormulated with \u003cstrong\u003eMicrolight Technology\u003c\/strong\u003e, a built-in \u003cstrong\u003eMetal Purifier\u003c\/strong\u003e, conditioning agents, and professional color pigments that help protect the hair surface while delivering radiant permanent color with exceptional shine. \u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\n\u003cp\u003eThe permanent color pigments penetrate the hair fibre while Microlight Technology helps maintain cuticle clarity, allowing light to illuminate the hair from within. The built-in Metal Purifier helps reduce damage associated with metal particles during coloring, resulting in luminous, even, and natural-looking blonde-brown tones. \u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eFor professional use or experienced users.\u003c\/li\u003e\n\u003cli\u003ePerform a skin allergy test 48 hours before application.\u003c\/li\u003e\n\u003cli\u003eMix in a 1:1 ratio with the recommended Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli\u003eApply evenly according to the desired coloring service.\u003c\/li\u003e\n\u003cli\u003eProcess according to Wella Professional guidelines.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with color-safe hair care products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eNatural blonde hair.\u003c\/li\u003e\n\u003cli\u003ePreviously colored blonde hair.\u003c\/li\u003e\n\u003cli\u003eGrey coverage services.\u003c\/li\u003e\n\u003cli\u003eRoot retouch and full-head color applications.\u003c\/li\u003e\n\u003cli\u003eProfessional salon use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Professional cream hair color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Radiant Very Light Blonde Brown with multidimensional shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eBeautiful natural-looking blonde-brown results.\u003c\/li\u003e\n\u003cli\u003eExceptional shine with Microlight Technology.\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage.\u003c\/li\u003e\n\u003cli\u003eSmooth, healthy-looking finish.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Illumina Color 9\/7 is ideal for achieving a sophisticated Very Light Blonde Brown shade with luminous shine and natural depth. Its advanced color technology delivers consistent, long-lasting results while helping maintain the appearance of smooth, healthy-looking hair. \u003c\/p\u003e\n\n\u003ch4\u003eProfessional Hair Color Routine\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003ePerform a skin allergy test before every application.\u003c\/li\u003e\n\u003cli\u003eMix with the recommended Wella Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli\u003eApply using professional coloring techniques.\u003c\/li\u003e\n\u003cli\u003eProcess according to the recommended development time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and maintain with color-safe shampoo and conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eHair colorants can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test 48 hours before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during preparation and application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eIf contact occurs, rinse immediately with plenty of water.\u003c\/li\u003e\n\u003cli\u003eFor professional use only.\u003c\/li\u003e\n\u003cli\u003eUse only according to the manufacturer's instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Illumina Color Permanent Hair Color 9\/7 Very Light Blonde Brown 60ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is Illumina Color 9\/7 a permanent hair color?\u003c\/strong\u003e\u003cbr\u003e\nA. Yes. It is a professional permanent cream hair color formulated to deliver long-lasting luminous color with exceptional shine. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 9\/7?\u003c\/strong\u003e\u003cbr\u003e\nA. Shade 9\/7 is \u003cstrong\u003eVery Light Blonde Brown\u003c\/strong\u003e, offering a soft blonde-brown finish with natural-looking warmth and multidimensional shine. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does it require a developer?\u003c\/strong\u003e\u003cbr\u003e\nA. Yes. It should be mixed in a 1:1 ratio with the recommended Wella Welloxon Perfect Developer before application. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does it provide grey coverage?\u003c\/strong\u003e\u003cbr\u003e\nA. Yes. When used according to Wella Professional guidelines, Illumina Color provides up to 100% grey coverage while delivering luminous, natural-looking results. \u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310216331555,"sku":"QO8005610543178GT","price":25.25,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/PyQXPj637BV3dw7NCXxwnv.jpg?v=1783438498","url":"https:\/\/indicrest.au\/products\/wella-professionals-illumina-color-permanent-hair-color-9-7-very-light-blonde-brown-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}