Wella Professionals Illumina Color 9/ Pure Blonde Permanent Hair Color, 60ml

Product Overview

Wella Professionals Illumina Color 9/ Pure Blonde Permanent Hair Color 60ml is a professional permanent hair color formulated to create luminous, natural-looking pure blonde results with exceptional shine and dimension. Featuring Wella's advanced Microlight Technology and built-in Metal Purifier, the formula helps deliver even color while supporting the hair throughout the coloring process. It is suitable for full-head coloring, root touch-ups, blonde enhancement, and grey coverage, leaving hair looking radiant and healthy.

Key Features

• Professional permanent hair color cream.
• Shade 9/ Pure Blonde.
• Creates luminous, natural-looking blonde results.
• Microlight Technology enhances light reflection for radiant-looking hair.
• Built-in Metal Purifier helps support optimal color performance.
• Provides up to 100% grey coverage when used as directed.
• Smooth cream formula for precise, even application.
• Professional 60ml tube.

Key Benefits

• Creates a beautiful Pure Blonde shade with multi-dimensional shine.
• Helps deliver even color from roots to ends.
• Enhances the natural-looking appearance of blonde hair.
• Supports long-lasting color performance.
• Leaves hair looking glossy, smooth, and vibrant.
• Suitable for refreshing blonde hair or achieving a new blonde look.

Main Ingredients

The formula combines professional color pigments with Wella's Microlight Technology and Metal Purifier Technology to help achieve luminous blonde results while supporting even color development and enhanced shine. Please refer to the product packaging for the complete ingredient list.

How It Works

When mixed with the recommended Welloxon Perfect Developer, the permanent color pigments penetrate the hair to create long-lasting Pure Blonde color. Microlight Technology helps maintain a smooth hair surface for improved light reflection, while the Metal Purifier helps minimise the impact of metal particles present in the hair during the coloring process.

How to Use

• Wear suitable protective gloves before application.
• Mix with the recommended Welloxon Perfect Developer according to the manufacturer's instructions.
• Apply evenly to dry, unwashed hair.
• Leave on for the recommended development time.
• Rinse thoroughly until the water runs clear.
• Follow with a shampoo and conditioner formulated for color-treated hair.

Who Is It Suitable For?

• Individuals looking for a luminous Pure Blonde hair color.
• Those seeking natural-looking blonde results with exceptional shine.
• Suitable for most hair types.
• Ideal for professional salon use and experienced home users.
• Suitable for full-head coloring, root touch-ups, and grey coverage.

Texture, Finish & Fragrance

• Texture: Smooth professional cream.
• Finish: Luminous Pure Blonde with glossy, multi-dimensional shine.
• Fragrance: Pleasant salon-inspired fragrance.

Why You'll Love It

• Elegant blonde shade with natural-looking dimension.
• Professional salon-quality color performance.
• Helps create luminous, glossy-looking hair.
• Suitable for reliable grey coverage.
• Easy-to-apply cream formula.

Why Choose This Product?

Wella Professionals Illumina Color 9/ Pure Blonde is designed for those seeking a refined blonde shade with luminous shine and natural-looking depth. Its advanced professional formula delivers consistent color performance while helping maintain the hair's smooth, healthy-looking appearance.

Hair Care Tips After Coloring

• Use shampoos and conditioners formulated for color-treated hair.
• Apply a nourishing hair mask weekly.
• Minimise excessive heat styling to help maintain hair condition.
• Limit frequent washing to help preserve color vibrancy.

Storage Instructions

• Store in a cool, dry place.
• Keep away from direct sunlight.
• Close the cap securely after use.
• Keep out of reach of children.

Safety Information

• Hair colorants may cause allergic reactions.
• Perform an allergy alert test 48 hours before each application.
• Avoid contact with eyes.
• If contact occurs, rinse immediately with plenty of water.
• Do not use on an irritated or damaged scalp.
• Wear suitable protective gloves during application.
• For external use only.
• Follow all instructions provided on the product packaging.

Package Includes

• 1 x Wella Professionals Illumina Color 9/ Pure Blonde Permanent Hair Color 60ml

Frequently Asked Questions

Q: Is this a permanent hair color?
A: Yes. It is a professional permanent hair color formulated to provide long-lasting blonde color with luminous-looking results.

Q: Does it require a developer?
A: Yes. It should be mixed with the recommended Welloxon Perfect Developer according to the manufacturer's instructions.

Q: Is this shade suitable for grey coverage?
A: Yes. When used as directed, the formula is suitable for providing up to 100% grey coverage.

Q: What type of finish does Pure Blonde provide?
A: It creates a luminous, natural-looking blonde finish with multi-dimensional shine and depth.

Q: Can it be used for root touch-ups?
A: Yes. It is suitable for full-head coloring, root touch-ups, and refreshing existing blonde hair color.