Wella Professionals Illumina Color 7/81 Medium Pearl Ash Blonde Permanent Hair Color, 60ml

Product Overview

Wella Professionals Illumina Color 7/81 Medium Pearl Ash Blonde Permanent Hair Color 60ml is a professional permanent hair color formulated to create elegant medium blonde results with cool pearl and ash reflects. Featuring Wella's Microlight Technology and built-in Metal Purifier, the formula helps deliver luminous-looking color, exceptional shine, and even coverage while supporting the hair during the coloring process. It is ideal for full-head coloring, root touch-ups, color correction, and grey coverage.

Key Features

• Professional permanent hair color cream.
• Shade 7/81 Medium Pearl Ash Blonde.
• Cool pearl and ash blonde reflects.
• Microlight Technology helps create luminous-looking color.
• Built-in Metal Purifier supports the coloring process.
• Provides up to 100% grey coverage when used as directed.
• Smooth cream formula for even application.
• Professional 60ml tube.

Key Benefits

• Creates sophisticated cool blonde tones with pearl and ash reflects.
• Helps minimise unwanted warm undertones.
• Supports even color from roots to ends.
• Leaves hair looking glossy and multi-dimensional.
• Suitable for refreshing existing color or creating a new blonde shade.
• Helps maintain a healthy-looking hair appearance during coloring.

Main Ingredients

The formula combines professional color pigments with Wella's Microlight Technology and Metal Purifier Technology to help achieve luminous color while supporting even color development and enhanced shine. Please refer to the product packaging for the complete ingredient list.

How It Works

When mixed with the recommended Welloxon Perfect Developer, the color pigments penetrate the hair to create long-lasting Medium Pearl Ash Blonde results. Microlight Technology helps preserve the hair cuticle for improved light reflection, while the Metal Purifier helps reduce the impact of metals present in the hair during the coloring process.

How to Use

• Wear suitable protective gloves.
• Mix with the recommended Welloxon Perfect Developer according to the manufacturer's instructions.
• Apply evenly to dry, unwashed hair.
• Leave on for the recommended development time.
• Rinse thoroughly and shampoo after processing.
• Finish with a conditioner designed for color-treated hair.

Who Is It Suitable For?

• Those seeking a cool Medium Pearl Ash Blonde shade.
• Individuals looking to reduce warm or brassy tones.
• Suitable for most hair types.
• Ideal for professional salon use and experienced home users.
• Suitable for full-color applications, root touch-ups, and grey coverage.

Texture, Finish & Fragrance

• Texture: Smooth professional cream.
• Finish: Luminous, cool pearl ash blonde with natural-looking shine.
• Fragrance: Pleasant salon-inspired fragrance.

Why You'll Love It

• Elegant cool blonde shade with pearl reflects.
• Professional salon-quality formula.
• Helps create luminous, glossy-looking hair.
• Suitable for grey coverage and color correction.
• Easy-to-apply cream consistency.

Why Choose This Product?

Wella Professionals Illumina Color 7/81 is designed for those seeking refined cool blonde results with natural-looking dimension and shine. Its advanced professional formula delivers reliable color performance while helping maintain the hair's smooth and healthy-looking appearance.

Hair Care Tips After Coloring

• Use shampoo and conditioner formulated for color-treated hair.
• Avoid excessive heat styling whenever possible.
• Apply a nourishing hair treatment weekly.
• Protect hair from prolonged sun exposure to help maintain color vibrancy.

Storage Instructions

• Store in a cool, dry place.
• Keep away from direct sunlight.
• Close the cap securely after use.
• Keep out of reach of children.

Safety Information

• Hair colorants may cause allergic reactions.
• Perform an allergy alert test 48 hours before each application.
• Avoid contact with eyes.
• If contact occurs, rinse immediately with plenty of water.
• Do not apply to an irritated or damaged scalp.
• Wear suitable gloves during application.
• For external use only.
• Follow all instructions provided on the product packaging.

Package Includes

• 1 x Wella Professionals Illumina Color 7/81 Medium Pearl Ash Blonde Permanent Hair Color 60ml

Frequently Asked Questions

Q: Is this a permanent hair color?
A: Yes. It is a professional permanent hair color designed to provide long-lasting, luminous color results.

Q: Does it require a developer?
A: Yes. It should be mixed with the recommended Welloxon Perfect Developer according to the manufacturer's instructions.

Q: Can this shade help reduce warm tones?
A: The pearl and ash reflects are designed to create a cooler blonde appearance and help achieve balanced-looking color results.

Q: Is it suitable for grey coverage?
A: Yes. When used as directed, the formula is suitable for providing up to 100% grey coverage.

Q: Can it be used for root touch-ups?
A: Yes. It is suitable for full-head coloring, root retouching, and color refreshing.