{"product_id":"wella-professionals-illumina-color-7-35-medium-blonde-gold-mahogany-permanent-hair-color-60ml","title":"Wella Professionals Illumina Color 7\/35 Medium Blonde Gold Mahogany Permanent Hair Color, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Illumina Color 7\/35 Medium Blonde Gold Mahogany is a premium permanent hair colour designed to create luminous, natural-looking colour with exceptional light reflection. Powered by Microlight Technology, the professional formula helps protect the hair cuticle during colouring while delivering rich, multidimensional gold mahogany blonde tones with impressive shine. Suitable for natural or previously coloured hair, it provides salon-quality results with a smooth, healthy-looking finish and up to 100% grey coverage when used as directed.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eShade 7\/35 Medium Blonde Gold Mahogany.\u003c\/li\u003e\n\u003cli\u003eMicrolight Technology for luminous colour.\u003c\/li\u003e\n\u003cli\u003eRich multidimensional gold mahogany reflects.\u003c\/li\u003e\n\u003cli\u003eHelps achieve natural-looking colour with brilliant shine.\u003c\/li\u003e\n\u003cli\u003eUp to 100% grey coverage when used as directed.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality formula.\u003c\/li\u003e\n\u003cli\u003e60ml colour tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreates luminous, natural-looking colour.\u003c\/li\u003e\n\u003cli\u003eEnhances healthy-looking shine.\u003c\/li\u003e\n\u003cli\u003eHelps protect the hair cuticle during colouring.\u003c\/li\u003e\n\u003cli\u003eProvides even colour from roots to ends.\u003c\/li\u003e\n\u003cli\u003eSuitable for reliable grey coverage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicrolight Technology\u003c\/strong\u003e e Helps protect cuticle clarity for enhanced light reflection.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMetal Purifier Technology\u003c\/strong\u003e e Helps reduce the impact of metal particles during the colouring process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Colour Pigments\u003c\/strong\u003e e Deliver rich, multidimensional permanent colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Ingredients\u003c\/strong\u003e e Help leave hair feeling smooth and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eWhen mixed with the recommended Wella Welloxon Perfect developer, the permanent colour cream penetrates the hair fibre to deliver luminous colour while Microlight Technology helps maintain cuticle clarity for exceptional shine and natural-looking results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli\u003eMix in a 1:1 ratio with the recommended Wella Welloxon Perfect developer.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eLeave for the recommended processing time according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with a colour care shampoo and conditioner.\u003c\/li\u003e\n\u003cli\u003eFor professional use or experienced users.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional hairstylists.\u003c\/li\u003e\n\u003cli\u003eExperienced home users.\u003c\/li\u003e\n\u003cli\u003eNatural hair.\u003c\/li\u003e\n\u003cli\u003ePreviously coloured hair.\u003c\/li\u003e\n\u003cli\u003eAnyone seeking a luminous medium blonde gold mahogany shade.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Professional cream colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Luminous, glossy, and multidimensional.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant salon-inspired fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent colour.\u003c\/li\u003e\n\u003cli\u003eExceptional light reflection and shine.\u003c\/li\u003e\n\u003cli\u003eNatural-looking multidimensional results.\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage.\u003c\/li\u003e\n\u003cli\u003eSmooth, healthy-looking finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Illumina Color 7\/35 combines advanced Microlight Technology with professional colour pigments to create luminous gold mahogany blonde results while helping maintain beautiful shine and healthy-looking hair. It is an excellent choice for those seeking elegant, natural-looking permanent colour.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid excessive heat.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colourants can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform an allergy alert test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with the eyes.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves during application.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eFollow all manufacturer's instructions carefully.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Illumina Color 7\/35 Medium Blonde Gold Mahogany Hair Color 60ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is Illumina Color a permanent hair colour?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, Illumina Color is a professional permanent hair colour.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 7\/35?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShade 7\/35 is Medium Blonde Gold Mahogany, offering warm golden and mahogany reflects with a luminous finish.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does this product require a developer?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, it should be mixed in a 1:1 ratio with the recommended Wella Welloxon Perfect developer.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it cover grey hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, when used according to the manufacturer's recommendations, Illumina Color can provide up to 100% grey coverage.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What makes Illumina Color different?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIts Microlight Technology helps protect cuticle clarity, enhancing light reflection for luminous, natural-looking colour results.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310807990563,"sku":"QO4015600237448GT","price":32.34,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/CukmBJ8fJjSmA4bqGXRBFF.jpg?v=1783444414","url":"https:\/\/indicrest.au\/products\/wella-professionals-illumina-color-7-35-medium-blonde-gold-mahogany-permanent-hair-color-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}