{"product_id":"wella-professionals-illumina-color-7-3-medium-gold-blonde-permanent-hair-dye-60ml","title":"Wella Professionals Illumina Color 7\/3 Medium Gold Blonde Permanent Hair Dye, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Illumina Color 7\/3 Medium Gold Blonde Permanent Hair Dye 60ml is a professional permanent hair color formulated to create luminous, natural-looking medium gold blonde results with beautiful dimension and shine. Powered by Wella's Microlight Technology and built-in Metal Purifier, the formula helps protect the hair during the coloring process while delivering vibrant, even color and multi-dimensional light reflection. It is suitable for enhancing natural hair color, full-head coloring, root touch-ups, and grey coverage. \u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair color cream.\u003c\/li\u003e\n\u003cli\u003eShade 7\/3 Medium Gold Blonde.\u003c\/li\u003e\n\u003cli\u003eMicrolight Technology for luminous-looking results.\u003c\/li\u003e\n\u003cli\u003eBuilt-in Metal Purifier helps protect hair during coloring.\u003c\/li\u003e\n\u003cli\u003eCreates natural-looking, multi-dimensional color.\u003c\/li\u003e\n\u003cli\u003eProvides up to 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eCream formula for smooth and even application.\u003c\/li\u003e\n\u003cli\u003e60ml professional salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreates rich Medium Gold Blonde tones with natural-looking depth.\u003c\/li\u003e\n\u003cli\u003eHelps achieve vibrant, even color from roots to ends.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking glossy and radiant.\u003c\/li\u003e\n\u003cli\u003eSupports consistent color performance.\u003c\/li\u003e\n\u003cli\u003eSuitable for refreshing existing color or creating a new blonde look.\u003c\/li\u003e\n\u003cli\u003eHelps maintain a healthy-looking hair appearance throughout the coloring process.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cp\u003eThe formula combines professional color pigments with Wella's Microlight Technology and Metal Purifier Technology to help deliver luminous color while supporting hair protection during coloring. Please refer to the product packaging for the complete ingredient list. \u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eWhen mixed with the recommended Welloxon Perfect Developer, the permanent color pigments penetrate the hair to create long-lasting Medium Gold Blonde color. Microlight Technology helps preserve the hair cuticle for enhanced light reflection, while the Metal Purifier helps reduce additional damage associated with metals present in the hair. \u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli\u003eMix with the recommended Welloxon Perfect Developer in the appropriate ratio according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eAllow the color to develop for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eEmulsify with a small amount of warm water before rinsing thoroughly.\u003c\/li\u003e\n\u003cli\u003eFinish with a shampoo and conditioner suitable for color-treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eIndividuals seeking a warm Medium Gold Blonde shade.\u003c\/li\u003e\n\u003cli\u003eSuitable for most hair types.\u003c\/li\u003e\n\u003cli\u003eIdeal for professional salon use and experienced home users.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head coloring, root touch-ups, and grey coverage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Luminous, glossy Medium Gold Blonde.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant salon-inspired fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBeautiful natural-looking golden blonde results.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality performance.\u003c\/li\u003e\n\u003cli\u003eMulti-dimensional shine and light reflection.\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage.\u003c\/li\u003e\n\u003cli\u003eSmooth, easy-to-apply cream formula.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Illumina Color 7\/3 is designed for those who want luminous Medium Gold Blonde hair with exceptional shine and natural-looking dimension. Its advanced professional formula combines permanent color performance with technologies that help support the hair during the coloring process. \u003c\/p\u003e\n\n\u003ch4\u003eHair Care Tips After Coloring\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eUse shampoos and conditioners formulated for color-treated hair.\u003c\/li\u003e\n\u003cli\u003eLimit frequent washing to help maintain color vibrancy.\u003c\/li\u003e\n\u003cli\u003eProtect hair from excessive heat styling.\u003c\/li\u003e\n\u003cli\u003eUse a nourishing hair treatment weekly to support softness and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eClose the tube securely after use.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colorants may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform an allergy alert test 48 hours before every application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eIf contact occurs, rinse immediately with plenty of water.\u003c\/li\u003e\n\u003cli\u003eDo not use on an irritated or damaged scalp.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during application.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eFollow the manufacturer's instructions carefully.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Illumina Color 7\/3 Medium Gold Blonde Permanent Hair Dye 60ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ: Is this a permanent hair color?\u003c\/strong\u003e\u003cbr\u003e\nA: Yes. Illumina Color is a professional permanent hair color designed to deliver luminous, natural-looking color with long-lasting results. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ: Does this product require a developer?\u003c\/strong\u003e\u003cbr\u003e\nA: Yes. It should be mixed with the recommended Welloxon Perfect Developer according to Wella's application guidelines. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ: Can it provide grey coverage?\u003c\/strong\u003e\u003cbr\u003e\nA: Yes. The formula is designed to provide up to 100% grey coverage when used as directed. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ: What type of finish does this shade provide?\u003c\/strong\u003e\u003cbr\u003e\nA: Shade 7\/3 creates a warm Medium Gold Blonde result with natural-looking dimension and luminous shine. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ: Is it suitable for professional use?\u003c\/strong\u003e\u003cbr\u003e\nA: Yes. Wella Illumina Color is developed for professional hair coloring services and can also be used by experienced users who follow the manufacturer's instructions. \n\n\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310216724771,"sku":"QO8005610538808GT","price":26.39,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/UfAsZKeE7WynyaTQ9n665u.jpg?v=1783438510","url":"https:\/\/indicrest.au\/products\/wella-professionals-illumina-color-7-3-medium-gold-blonde-permanent-hair-dye-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}