{"product_id":"wella-professionals-illumina-color-4-0-medium-brown-permanent-hair-colour-60ml","title":"Wella Professionals Illumina Color 4\/0 Medium Brown Permanent Hair Colour, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Illumina Color 4\/0 Medium Brown 60ml is a professional permanent hair colour formulated to create rich, natural-looking brunette results with exceptional luminosity and shine. Featuring advanced Microlight Technology and an integrated Metal Purifier, this salon-quality formula helps protect the hair cuticle during the colouring process while delivering even, multidimensional colour. Suitable for full-head colouring, root touch-ups, and grey coverage, it leaves hair looking vibrant, smooth, and healthy.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional permanent cream hair colour.\u003c\/li\u003e\n\u003cli\u003eShade: 4\/0 Medium Brown.\u003c\/li\u003e\n\u003cli\u003eMicrolight Technology for luminous-looking colour.\u003c\/li\u003e\n\u003cli\u003eIntegrated Metal Purifier for improved colour performance.\u003c\/li\u003e\n\u003cli\u003eCreates rich, natural-looking brunette results.\u003c\/li\u003e\n\u003cli\u003eSuitable for up to 100% grey coverage when used as directed.\u003c\/li\u003e\n\u003cli\u003eProvides up to 3 levels of lift depending on the developer used.\u003c\/li\u003e\n\u003cli\u003e60ml professional tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eDelivers rich medium brown colour with natural-looking depth.\u003c\/li\u003e\n\u003cli\u003eEnhances shine and multidimensional colour.\u003c\/li\u003e\n\u003cli\u003eSupports even colour application from roots to ends.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and glossy.\u003c\/li\u003e\n\u003cli\u003eSuitable for colour refreshes and complete colour transformations.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\n\u003cp\u003eThe formula features Microlight Technology to help maintain the hair's smooth surface for enhanced light reflection and an integrated Metal Purifier that helps minimise the impact of metal particles during colouring. Please refer to the product packaging for the complete and most up-to-date ingredient list.\u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\n\u003cp\u003eWhen mixed with the recommended Wella Professionals Welloxon Perfect Developer, the colour pigments penetrate the hair fibre to create long-lasting, luminous colour. Microlight Technology helps maintain a smooth cuticle surface, allowing hair to reflect light for a naturally radiant finish.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eMix with the recommended Wella Professionals Welloxon Perfect Developer according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFollow with a suitable post-colour treatment and conditioner.\u003c\/li\u003e\n\u003cli\u003eProfessional use is recommended.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eSuitable for natural and previously coloured hair.\u003c\/li\u003e\n\u003cli\u003eIdeal for medium brown colour results.\u003c\/li\u003e\n\u003cli\u003eSuitable for grey coverage and colour enhancement.\u003c\/li\u003e\n\u003cli\u003eRecommended for professional salons and experienced users.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Rich medium brown colour with luminous, natural-looking shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Mild professional cosmetic fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eCreates radiant, multidimensional brunette tones.\u003c\/li\u003e\n\u003cli\u003eHelps maintain glossy, healthy-looking hair.\u003c\/li\u003e\n\u003cli\u003eSupports even colour results.\u003c\/li\u003e\n\u003cli\u003eSuitable for a variety of professional colouring techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Illumina Color 4\/0 Medium Brown is an excellent choice for achieving elegant brunette results with natural-looking shine. Its advanced colour technology helps create vibrant, even colour while maintaining the smooth appearance of the hair.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eHair colour products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves during use.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eDo not use for colouring eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003eUse only as directed.\u003c\/li\u003e\n\u003cli\u003eProfessional use is recommended.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e1 × Wella Professionals Illumina Color 4\/0 Medium Brown Permanent Hair Colour 60ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this a permanent hair colour?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. It is a professional permanent hair colour designed to provide long-lasting results.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 4\/0?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e4\/0 is Medium Brown, offering a natural-looking brunette finish with luminous shine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it cover grey hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. When used as directed with the appropriate developer, it is suitable for up to 100% grey coverage.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Which developer should I use?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUse the recommended Wella Professionals Welloxon Perfect Developer according to the manufacturer's instructions.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does the product include the developer?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNo. The developer is sold separately.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this suitable for professional use?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. It is developed for professional salon colouring services and experienced users.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310140244259,"sku":"QO8005610539225GT","price":27.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/abfMrergAr58czERgo7eri.jpg?v=1783437372","url":"https:\/\/indicrest.au\/products\/wella-professionals-illumina-color-4-0-medium-brown-permanent-hair-colour-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}