{"product_id":"wella-professionals-eimi-flowing-form-anti-frizz-smoothing-balm-100ml","title":"Wella Professionals EIMI Flowing Form Anti-Frizz Smoothing Balm, 100ml","description":"\u003ch3\u003eProduct Overview:\u003c\/h3\u003e\n\u003cp\u003eAchieve smooth, frizz-controlled styles with Wella Professionals EIMI Flowing Form Anti-Frizz Smoothing Balm, a lightweight styling formula designed to enhance softness and natural movement. This professional balm helps tame frizz while providing flexible control, allowing you to create sleek, polished looks without stiffness. Ideal for heat styling, it supports protection against dehydration, leaving hair feeling smooth, manageable, and naturally flowing.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits:\u003c\/h3\u003e\n\u003cp\u003e• Helps reduce frizz for smoother, more controlled hairstyles\u003cbr\u003e• Provides flexible hold while maintaining natural hair movement\u003cbr\u003e• Supports protection against heat styling and moisture loss\u003cbr\u003e• Enhances softness and manageability without weighing hair down\u003cbr\u003e• Suitable for creating sleek, polished, or naturally styled looks\u003c\/p\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eApply 2–5 pumps evenly through mid-lengths and ends of damp hair. Blow dry using a brush for smooth results. For a sleeker finish, use a styling iron after drying.\u003c\/p\u003e\n\u003ch3\u003eWhy Choose Indicrest:\u003c\/h3\u003e\n\u003cp\u003eIndicrest offers premium styling and hair care solutions designed for modern performance needs. With a focus on quality, authenticity, and advanced formulations, Indicrest helps you achieve smooth, frizz-controlled, and salon-finished hairstyles with confidence.\u003c\/p\u003e\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eQ. What is EIMI Flowing Form used for?\u003c\/strong\u003e\u003cbr\u003eIt is a professional smoothing balm that helps reduce frizz, improve manageability, and create sleek hairstyles with flexible control and natural movement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ. Does it provide heat protection?\u003c\/strong\u003e\u003cbr\u003eYes. The formula helps protect hair against dehydration caused by blow dryers and other hot styling tools.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ. Will it make my hair stiff?\u003c\/strong\u003e\u003cbr\u003eNo. It offers Hold Level 2 with flexible control, allowing hair to remain soft and naturally movable without stiffness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ. Is it suitable for frizzy hair?\u003c\/strong\u003e\u003cbr\u003eYes. It is specifically formulated to tame frizz, smooth flyaways, and improve overall hair manageability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQ. Can I use it every day?\u003c\/strong\u003e\u003cbr\u003eYes. Its lightweight leave-in formula is suitable for regular use as part of your daily styling routine.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"100ml","offer_id":55022803321123,"sku":null,"price":25.8,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/3_4084500585362_wellaprofessionals_eimiflowingform_100ml_epi_1.jpg?v=1777603297","url":"https:\/\/indicrest.au\/products\/wella-professionals-eimi-flowing-form-anti-frizz-smoothing-balm-100ml","provider":"Indicrest Australia","version":"1.0","type":"link"}