Wella Professionals Color Touch Vibrant Reds 7/4 Medium Red Blonde Demi-Permanent Hair Color, 60ml

Product Overview

Wella Professionals Color Touch Vibrant Reds 7/4 Medium Red Blonde Demi-Permanent Hair Color 60ml is an ammonia-free professional hair colour formulated to create vibrant medium red blonde tones with exceptional shine and natural-looking dimension. Its gentle demi-permanent formula enhances existing hair colour while gradually fading over time, making it ideal for colour refreshes, tonal enhancement, and soft grey blending. Designed for use with Wella Color Touch Emulsion, it delivers salon-quality colour with a glossy finish.

Key Features

• Professional demi-permanent hair colour cream.
• Shade: 7/4 Medium Red Blonde.
• Part of the Color Touch Vibrant Reds collection.
• Ammonia-free formula.
• Helps create vibrant red blonde tones with multidimensional shine.
• Smooth cream consistency for even application.
• Gradually fades for softer regrowth.
• Designed for use with Wella Color Touch Emulsion.
• 60ml professional salon tube.

Key Benefits

• Helps refresh and enhance existing hair colour.
• Creates vibrant, natural-looking red blonde tones.
• Leaves hair looking glossy and smooth.
• Provides multidimensional colour with luminous shine.
• Suitable for colour refreshing, tonal enhancement, and soft grey blending.

Main Technologies

• Ammonia-Free Formula: Designed for a gentler colouring experience.
• Light2Color Complex: Helps enhance colour vibrancy and shine.
• Conditioning Ingredients: Help leave hair feeling soft with a healthy-looking finish.

How It Works

The demi-permanent colour pigments coat and partially penetrate the hair fibre to create vibrant, glossy colour with natural-looking depth. The colour gradually fades over multiple washes, allowing flexible colour maintenance without the long-term commitment of permanent colour.

How to Use

• Wear suitable protective gloves before application.
• Mix one part Color Touch Hair Color with two parts Wella Color Touch Emulsion.
• Apply evenly to clean, towel-dried or dry hair according to the manufacturer's instructions.
• Leave on for the recommended processing time.
• Rinse thoroughly until the water runs clear.
• Follow with a colour-safe shampoo and conditioner.

Who Is It Suitable For?

• Individuals looking for vibrant medium red blonde hair colour.
• Professional hairstylists and experienced colour users.
• Those who prefer demi-permanent hair colour.
• Suitable for most hair types.

Texture, Finish & Fragrance

• Texture: Smooth professional cream.
• Finish: Glossy medium red blonde with vibrant shine.
• Fragrance: Professional hair colour fragrance.

Why You'll Love It

• Ammonia-free professional formula.
• Beautiful medium red blonde shade with luminous shine.
• Gradually fades for easy colour maintenance.
• Ideal for refreshing or enhancing existing hair colour.
• Delivers salon-inspired results when used as directed.

Why Choose This Product?

Wella Professionals Color Touch Vibrant Reds 7/4 is designed for those seeking expressive medium red blonde colour with brilliant shine and the flexibility of a demi-permanent formula. It provides balanced, glossy colour while helping maintain a smooth, healthy-looking appearance.

Storage Instructions

• Store in a cool, dry place away from direct sunlight.
• Keep the tube tightly closed after opening.
• Keep out of reach of children.

Safety Information

• Hair colourants can cause allergic reactions.
• Perform an allergy alert test 48 hours before each application.
• Avoid contact with eyes.
• Do not use on eyelashes or eyebrows.
• Use only as directed.
• Read and follow all package instructions before use.

Package Includes

• 1 x Wella Professionals Color Touch Vibrant Reds 7/4 Medium Red Blonde Hair Color 60ml.

Frequently Asked Questions

Q. Is this a permanent hair colour?

No. It is a professional demi-permanent hair colour that gradually fades over multiple washes.

Q. Does this formula contain ammonia?

No. Wella Color Touch is formulated without ammonia.

Q. What developer should I use?

Use the recommended Wella Color Touch Emulsion in the manufacturer's specified mixing ratio.

Q. What shade is 7/4?

7/4 is a Medium Red Blonde shade that delivers vibrant red tones with natural-looking shine and depth.

Q. Can this be used for grey blending?

Yes. It is suitable for soft grey blending and colour refreshing when used according to the manufacturer's instructions.