{"product_id":"wella-professionals-color-touch-plus-55-07-light-brown-intensive-natural-brown-60ml-demi-permanent-hair-color","title":"Wella Professionals Color Touch Plus 55\/07 Light Brown Intensive Natural Brown, 60ml Demi-Permanent Hair Color","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eWella Professionals Color Touch Plus 55\/07 Light Brown Intensive Natural Brown 60ml is a professional demi-permanent hair color designed to deliver a rich light brown shade with enhanced natural brown tones and superior grey blending. Featuring Wella's advanced Color Touch Plus formula with Built-in Metal Purifier Technology, this low-ammonia color provides vibrant, true-to-tone results, exceptional shine, and up to 70% grey coverage. The conditioning formula leaves hair soft, smooth, and healthy-looking while gradually fading over approximately 28 washes for a natural-looking regrowth.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional demi-permanent hair color.\u003c\/li\u003e\n\u003cli\u003eShade: 55\/07 Light Brown Intensive Natural Brown.\u003c\/li\u003e\n\u003cli\u003eLow-ammonia Color Touch Plus formula.\u003c\/li\u003e\n\u003cli\u003eBuilt-in Metal Purifier Technology.\u003c\/li\u003e\n\u003cli\u003eProvides up to 70% grey coverage.\u003c\/li\u003e\n\u003cli\u003eBrilliant shine with true-to-tone color.\u003c\/li\u003e\n\u003cli\u003eBeautiful natural fade over approximately 28 washes.\u003c\/li\u003e\n\u003cli\u003eProfessional 60ml salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreates a rich light brown shade with natural brown depth.\u003c\/li\u003e\n\u003cli\u003eHelps blend and cover up to 70% grey hair.\u003c\/li\u003e\n\u003cli\u003eEnhances shine and color vibrancy.\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft, smooth, and conditioned.\u003c\/li\u003e\n\u003cli\u003eProvides natural-looking regrowth.\u003c\/li\u003e\n\u003cli\u003eIdeal for refreshing color between permanent services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuilt-in Metal Purifier Technology:\u003c\/strong\u003e Helps improve color reliability by reducing the impact of metal particles present in the hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Agents:\u003c\/strong\u003e Help leave hair smooth, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Performance Color Pigments:\u003c\/strong\u003e Deliver vibrant, natural-looking color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow-Ammonia Formula:\u003c\/strong\u003e Provides gentle demi-permanent color with enhanced grey blending.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eWhen mixed with Wella Color Touch Emulsion 4%, the advanced color pigments deposit evenly into the hair while Built-in Metal Purifier Technology helps achieve consistent color performance. The result is a rich light brown shade with natural brown intensity, brilliant shine, and up to 70% grey coverage that gradually fades without harsh regrowth.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eMix in a 1:2 ratio with Wella Color Touch Emulsion 4%.\u003c\/li\u003e\n\u003cli\u003eApply evenly to clean, towel-dried or dry hair according to the desired service.\u003c\/li\u003e\n\u003cli\u003eProcess for approximately 20 minutes (or 15 minutes with heat) following the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eComplete the service with a conditioner for color-treated hair.\u003c\/li\u003e\n\u003cli\u003eAlways follow the manufacturer's instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eNatural light brown hair.\u003c\/li\u003e\n\u003cli\u003eHair with up to 70% grey hair.\u003c\/li\u003e\n\u003cli\u003ePreviously colored hair.\u003c\/li\u003e\n\u003cli\u003eProfessional hairstylists and experienced users.\u003c\/li\u003e\n\u003cli\u003eAnyone seeking natural-looking demi-permanent color with enhanced grey blending.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Rich light brown with natural shine and soft, conditioned feel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cp\u003eColor Touch Plus 55\/07 delivers natural-looking light brown color with enhanced grey blending while maintaining softness and shine. Its advanced low-ammonia formula provides beautiful, long-lasting color that fades evenly, making it ideal for clients who want vibrant results with less commitment than permanent color.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional salon-quality demi-permanent hair color.\u003c\/li\u003e\n\u003cli\u003eUp to 70% grey coverage.\u003c\/li\u003e\n\u003cli\u003eBuilt-in Metal Purifier Technology.\u003c\/li\u003e\n\u003cli\u003eLow-ammonia conditioning formula.\u003c\/li\u003e\n\u003cli\u003eBeautiful fade over approximately 28 washes.\u003c\/li\u003e\n\u003cli\u003eProfessional 60ml tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eProfessional Hair Care Tips\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eAlways use with Wella Color Touch Emulsion 4%.\u003c\/li\u003e\n\u003cli\u003eUse sulfate-free shampoo to help prolong color vibrancy.\u003c\/li\u003e\n\u003cli\u003eApply a weekly nourishing hair mask to maintain softness and shine.\u003c\/li\u003e\n\u003cli\u003eProtect color-treated hair with a heat protectant before styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair color products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform a skin allergy test 48 hours before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during mixing and application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with the eyes.\u003c\/li\u003e\n\u003cli\u003eFor professional use only.\u003c\/li\u003e\n\u003cli\u003eUse only with the recommended Wella Color Touch Emulsion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Color Touch Plus 55\/07 Light Brown Intensive Natural Brown 60ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is Color Touch Plus 55\/07 a permanent hair color?\u003c\/strong\u003e\u003cbr\u003e\nNo. It is a professional demi-permanent hair color that gradually fades over approximately 28 washes.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 55\/07?\u003c\/strong\u003e\u003cbr\u003e\n55\/07 is a Light Brown Intensive Natural Brown shade that provides rich natural brown tones with enhanced grey blending.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. How much grey hair does it cover?\u003c\/strong\u003e\u003cbr\u003e\nColor Touch Plus provides up to 70% grey coverage when used with the recommended Color Touch Emulsion 4%.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Which developer should I use?\u003c\/strong\u003e\u003cbr\u003e\nMix the color in a 1:2 ratio with Wella Color Touch Emulsion 4% for optimal grey blending and color performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What makes Color Touch Plus different from Color Touch?\u003c\/strong\u003e\u003cbr\u003e\nColor Touch Plus is formulated to provide enhanced grey blending of up to 70% while maintaining the shine, conditioning benefits, and natural fade associated with the Color Touch range.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310132085027,"sku":"QO8005610546032GT","price":19.67,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/mfGny4KMt2LnKZRh7Qs9NX.jpg?v=1783437241","url":"https:\/\/indicrest.au\/products\/wella-professionals-color-touch-plus-55-07-light-brown-intensive-natural-brown-60ml-demi-permanent-hair-color","provider":"Indicrest Australia","version":"1.0","type":"link"}