{"product_id":"wella-professionals-color-touch-demi-permanent-hair-colour-without-ammonia-130ml-professional-hair-dye","title":"Wella Professionals Color Touch Demi-Permanent Hair Colour Without Ammonia, 130ml | Professional Hair Dye","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Color Touch Demi-Permanent Hair Colour Without Ammonia 130ml is a professional hair colour designed to refresh, enhance, and enrich hair with vibrant, natural-looking colour and luminous shine. Its ammonia-free formula helps deliver beautiful colour results while leaving the hair feeling soft and smooth. Ideal for colour refreshing, tonal enhancement, and subtle grey blending, this demi-permanent hair dye provides salon-quality performance with a glossy finish and gradual fade.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional demi-permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eAmmonia-free formula.\u003c\/li\u003e\n\u003cli\u003eEnhances natural-looking colour and shine.\u003c\/li\u003e\n\u003cli\u003eSuitable for colour refreshing and tonal enhancement.\u003c\/li\u003e\n\u003cli\u003eHelps provide up to 50% grey blending when used as directed.\u003c\/li\u003e\n\u003cli\u003eSmooth cream formula for even application.\u003c\/li\u003e\n\u003cli\u003eGradually fades for a natural transition.\u003c\/li\u003e\n\u003cli\u003e130ml professional size.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eRefreshes faded hair colour.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking glossy and vibrant.\u003c\/li\u003e\n\u003cli\u003eHelps create even, true-to-tone colour results.\u003c\/li\u003e\n\u003cli\u003eSupports soft, smooth, and manageable hair.\u003c\/li\u003e\n\u003cli\u003eIdeal for maintaining colour between permanent colouring services.\u003c\/li\u003e\n\u003cli\u003eSuitable for a wide range of hair shades and colour services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\n\u003cp\u003eThe formula contains professional colour pigments, conditioning ingredients, and Wella's Light²Color Complex to help deliver vibrant colour with enhanced shine. It is formulated without ammonia to provide a gentle colouring experience. Please refer to the product packaging for the complete and most up-to-date ingredient list.\u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\n\u003cp\u003eThe demi-permanent colour deposits pigments into the outer layers of the hair to enhance tone, depth, and shine without significantly altering the natural hair level. The ammonia-free formula helps provide rich-looking colour that gradually fades over multiple washes.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eMix with the recommended Wella Professionals Color Touch Emulsion according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to clean, towel-dried or dry hair.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFollow with a colour care conditioner or treatment.\u003c\/li\u003e\n\u003cli\u003eAlways perform a patch test before each application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eSuitable for natural, coloured, and previously treated hair.\u003c\/li\u003e\n\u003cli\u003eIdeal for refreshing existing hair colour.\u003c\/li\u003e\n\u003cli\u003eSuitable for individuals looking for a gentle, ammonia-free colour option.\u003c\/li\u003e\n\u003cli\u003eRecommended for professional salons and experienced home users.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth cream colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Natural-looking colour with radiant shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant cosmetic fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eAmmonia-free colouring formula.\u003c\/li\u003e\n\u003cli\u003eEnhances shine and colour vibrancy.\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling soft and smooth.\u003c\/li\u003e\n\u003cli\u003eGradually fades for low-maintenance colour.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Color Touch Demi-Permanent Hair Colour is an excellent choice for refreshing colour, enhancing shine, and maintaining beautiful hair between permanent colouring services. Its ammonia-free formula provides professional results while helping preserve the hair's soft, healthy-looking appearance.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep the container tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eHair colour products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves during application.\u003c\/li\u003e\n\u003cli\u003eDo not use for colouring eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003eUse only as directed and follow the manufacturer's instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e1 × Wella Professionals Color Touch Demi-Permanent Hair Colour Without Ammonia 130ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this hair colour permanent?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNo. It is a demi-permanent hair colour that gradually fades over time.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is the formula ammonia-free?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. Wella Professionals Color Touch is formulated without ammonia.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it help blend grey hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen used according to the manufacturer's instructions, it can help provide up to 50% grey blending.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Which developer should I use?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUse the recommended Wella Professionals Color Touch Emulsion for optimal colour performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. How long does the colour typically last?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eResults can last for up to approximately 28 washes, depending on the hair type, shade selected, and hair care routine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is it suitable for colour refreshing?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. It is ideal for refreshing faded colour, enhancing shine, and maintaining vibrant-looking hair between colouring services.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"130ml","offer_id":55310137655587,"sku":"QO4064666335940GT","price":27.61,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/6radLeTTwgFy5sjawvHFGy.jpg?v=1783437328","url":"https:\/\/indicrest.au\/products\/wella-professionals-color-touch-demi-permanent-hair-colour-without-ammonia-130ml-professional-hair-dye","provider":"Indicrest Australia","version":"1.0","type":"link"}