{"product_id":"wella-professionals-color-touch-demi-permanent-hair-colour-4-77-espresso-130ml-ammonia-free-hair-colour","title":"Wella Professionals Color Touch Demi-Permanent Hair Colour 4\/77 Espresso, 130ml | Ammonia-Free Hair Colour","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Color Touch Demi-Permanent Hair Colour 4\/77 Espresso 130ml is an ammonia-free demi-permanent hair colour designed to refresh, enhance, and enrich hair with a deep espresso brown tone. The gentle formula delivers vibrant-looking colour, luminous shine, and a natural finish while helping maintain soft, healthy-looking hair. Suitable for refreshing existing colour, blending grey hair, or enhancing natural brunette shades, it provides professional-quality results with long-lasting brilliance.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional demi-permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eShade: 4\/77 Espresso.\u003c\/li\u003e\n\u003cli\u003eAmmonia-free formula.\u003c\/li\u003e\n\u003cli\u003eHelps provide up to 50% grey blending when used as directed.\u003c\/li\u003e\n\u003cli\u003eEnhances shine and colour vibrancy.\u003c\/li\u003e\n\u003cli\u003eLight²Color Complex for rich-looking colour.\u003c\/li\u003e\n\u003cli\u003eSuitable for colour refreshing and tonal enhancement.\u003c\/li\u003e\n\u003cli\u003e130ml professional kit.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eRefreshes faded brunette hair colour.\u003c\/li\u003e\n\u003cli\u003eCreates a rich espresso brown finish with multidimensional shine.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking soft and glossy.\u003c\/li\u003e\n\u003cli\u003eHelps achieve even colour application.\u003c\/li\u003e\n\u003cli\u003eGradually fades for a natural-looking transition.\u003c\/li\u003e\n\u003cli\u003eIdeal for maintaining colour between permanent colouring services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\n\u003cp\u003eThe formula contains the exclusive Light²Color Complex, conditioning ingredients, and colour pigments that help deliver vibrant colour and enhanced shine. It is formulated without ammonia or silicones. Please refer to the product packaging for the complete and most up-to-date ingredient list.\u003c\/p\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\n\u003cp\u003eThe demi-permanent formula coats and penetrates the outer layers of the hair to enhance colour depth and shine without permanently altering the natural hair level. When used as directed, it delivers rich espresso tones that gradually fade over multiple washes.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eMix or prepare according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to clean, towel-dried hair.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFinish with a colour care conditioner or mask.\u003c\/li\u003e\n\u003cli\u003eAlways perform a patch test before each application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eSuitable for natural and colour-treated hair.\u003c\/li\u003e\n\u003cli\u003eIdeal for medium to dark brunette hair.\u003c\/li\u003e\n\u003cli\u003eSuitable for refreshing faded colour.\u003c\/li\u003e\n\u003cli\u003eRecommended for professional salons and experienced home users.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth cream colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Rich espresso brown with glossy shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Mild cosmetic fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eAmmonia-free colouring experience.\u003c\/li\u003e\n\u003cli\u003eEnhances shine and colour depth.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and healthy.\u003c\/li\u003e\n\u003cli\u003eProvides natural-looking colour refresh.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Color Touch 4\/77 Espresso is an excellent choice for anyone seeking rich brunette colour with brilliant shine in an ammonia-free demi-permanent formula. It helps refresh colour, blend grey hair, and maintain healthy-looking results while delivering a soft, glossy finish.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep the container tightly closed.\u003c\/li\u003e\n\u003cli\u003eAvoid direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eHair colour products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves during application.\u003c\/li\u003e\n\u003cli\u003eDo not use for colouring eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003eRead and follow all instructions provided on the packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e1 × Wella Professionals Color Touch Demi-Permanent Hair Colour 4\/77 Espresso 130ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this a permanent hair colour?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNo. It is a demi-permanent hair colour that gradually fades over time.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is the formula ammonia-free?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. Wella Professionals Color Touch is formulated without ammonia.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What shade is 4\/77?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e4\/77 is Espresso, a rich deep brown shade with warm brunette depth.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can it help blend grey hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen used as directed, it can help provide up to 50% grey blending.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. How long can the colour last?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe colour can last for up to approximately 28 washes, depending on hair type and maintenance routine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is it suitable for colour refreshing?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. It is ideal for refreshing existing hair colour, enhancing shine, and maintaining vibrant brunette tones between colouring services.\u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"130ml","offer_id":55310137590051,"sku":"QO4064666335889GT","price":27.61,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/QXetwhexyUqhYNvrx8v3Bu.jpg?v=1783437327","url":"https:\/\/indicrest.au\/products\/wella-professionals-color-touch-demi-permanent-hair-colour-4-77-espresso-130ml-ammonia-free-hair-colour","provider":"Indicrest Australia","version":"1.0","type":"link"}