Wella Professionals Color Touch Deep Browns 10/73 Very Light Golden Brown Demi-Permanent Hair Color, 60ml

Product Overview

Wella Professionals Color Touch Deep Browns 10/73 Very Light Golden Brown Demi-Permanent Hair Color 60ml is an ammonia-free professional hair colour that delivers luminous very light golden brown results with exceptional shine and a soft, natural fade. Part of the Color Touch Deep Browns collection, this demi-permanent formula is powered by Lighte Color Complex and Built-in Metal Purifier Technology to create vibrant, multidimensional colour while leaving hair smooth and glossy. It provides up to 70% grey blending and beautifully fades over approximately 28 washes.

Key Features

• Professional demi-permanent hair colour.
• Shade: 10/73 Very Light Golden Brown.
• Part of the Color Touch Deep Browns collection.
• Ammonia-free formula.
• Lighte Color Complex technology.
• Built-in Metal Purifier Technology.
• Provides up to 70% grey blending.
• Beautifully fades over approximately 28 washes.
• Cream formula for precise application.
• 60ml professional tube.

Key Benefits

• Creates vibrant very light golden brown colour with brilliant shine.
• Enhances natural-looking colour depth and dimension.
• Leaves hair soft, smooth, and glossy.
• Blends grey hair naturally.
• Fades gradually for low-maintenance colour.

Main Technologies

• Lighte Color Complex: Creates vibrant, multidimensional colour with enhanced shine.
• Built-in Metal Purifier Technology: Helps reduce the impact of metal particles for consistent colour results.
• Ammonia-Free Formula: Provides gentle colouring while helping maintain hair's natural feel.

How It Works

The demi-permanent pigments coat and partially penetrate the hair fibre to create radiant golden brown colour with a glossy finish. The advanced formula enhances shine while allowing the colour to fade naturally over time without harsh regrowth.

How to Use

• For professional use only.
• Mix one part Color Touch Hair Color with two parts Wella Color Touch Emulsion (1.9% or 4%).
• Apply evenly to dry or towel-dried hair.
• Process according to the manufacturer's recommended timing.
• Rinse thoroughly.
• Finish with a colour care conditioner or treatment.

Who Is It Suitable For?

• Individuals seeking a very light golden brown hair colour.
• Those looking for an ammonia-free colouring system.
• Clients wanting gentle grey blending.
• Professional hairstylists and experienced colour users.

Texture, Finish & Fragrance

• Texture: Smooth professional cream.
• Finish:Very light golden brown with luminous shine.
• Fragrance:Pleasant professional salon fragrance.

Why You'll Love It

• Ammonia-free professional formula.
• Brilliant multidimensional shine.
• Beautifully fades with soft regrowth.
• Ideal for refreshing and enhancing blonde shades.
• Professional salon-quality performance.

Why Choose This Product?

Wella Professionals Color Touch Deep Browns 10/73 delivers vibrant very light golden brown colour with glossy shine and a naturally fading finish. Its advanced demi-permanent formula offers beautiful salon-quality results while maintaining a gentle colouring experience.

Storage Instructions

• Store in a cool, dry place.
• Keep the tube tightly closed after use.
• Protect from direct sunlight.
• Keep out of reach of children.

Safety Information

• For professional use only.
• Hair colourants can cause allergic reactions.
• Perform an allergy alert test 48 hours before use.
• Avoid contact with eyes.
• Wear suitable protective gloves.
• Read and follow all package instructions before use.

Package Includes

• 1 x Wella Professionals Color Touch Deep Browns 10/73 Very Light Golden Brown Hair Color 60ml.

Frequently Asked Questions

Q. Is Color Touch 10/73 a permanent hair colour?

No. It is a demi-permanent hair colour that gradually fades over approximately 28 washes.

Q. Does it contain ammonia?

No. Color Touch features an ammonia-free formula for a gentler colouring experience.

Q. Does it blend grey hair?

Yes. It provides up to 70% grey blending with soft, natural-looking regrowth.

Q. Which developer should I use?

Mix with Wella Color Touch Emulsion 1.9% or 4% in a 1:2 ratio according to the desired colouring service.

Q. Is this suitable for refreshing faded colour?

Yes. It is ideal for refreshing existing colour, enhancing shine, and creating vibrant golden brown tones with a natural-looking finish.