{"product_id":"wella-professionals-color-touch-and-color-touch-plus-demi-permanent-hair-color-e-full-range-60ml","title":"Wella Professionals Color Touch \u0026 Color Touch Plus Demi-Permanent Hair Color e Full Range, 60ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Color Touch \u0026amp; Color Touch Plus are professional demi-permanent hair color ranges designed to deliver vibrant, true-to-tone results with exceptional shine and a natural-looking finish. Featuring an upgraded vegan formula with \u003cstrong\u003eBuilt-in Metal Purifier Technology\u003c\/strong\u003e, the Color Touch range is ammonia-free, silicone-free, and mineral oil-free, while Color Touch Plus is formulated for enhanced grey blending. The collection includes over 90 intermixable shades across natural, blonde, brunette, red, and Special Mix families, making it ideal for color refreshing, glossing, toning, and creative salon services. Color Touch beautifully fades over approximately 28 washes, while Color Touch Plus offers up to 70% grey coverage. \u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional demi-permanent hair color collection.\u003c\/li\u003e\n\u003cli\u003e60ml salon-size tubes.\u003c\/li\u003e\n\u003cli\u003eOver 90 intermixable shades available.\u003c\/li\u003e\n\u003cli\u003eColor Touch: Ammonia-free vegan formula.\u003c\/li\u003e\n\u003cli\u003eBuilt-in Metal Purifier Technology.\u003c\/li\u003e\n\u003cli\u003eBeautifully fades over approximately 28 washes.\u003c\/li\u003e\n\u003cli\u003eColor Touch Plus offers up to 70% grey coverage.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional salon use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eDelivers vibrant, true-to-tone color.\u003c\/li\u003e\n\u003cli\u003eCreates brilliant multidimensional shine.\u003c\/li\u003e\n\u003cli\u003eRefreshes faded hair color.\u003c\/li\u003e\n\u003cli\u003eIdeal for glossing and toning services.\u003c\/li\u003e\n\u003cli\u003eProvides soft, natural regrowth.\u003c\/li\u003e\n\u003cli\u003eOffers excellent color customization with intermixable shades.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and healthy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients \u0026amp; Technology\u003c\/h4\u003e\n\n\u003cp\u003eFormulated with \u003cstrong\u003eBuilt-in Metal Purifier Technology\u003c\/strong\u003e, conditioning agents, professional color pigments, and a vegan formula (Color Touch) that helps deliver vibrant, even color while supporting healthy-looking hair. The formulas are designed to provide brilliant shine with reliable color performance across a wide variety of hair conditions. \u003c\/p\u003e\n\n\u003ch4\u003eAvailable Shade Families\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003ePure Naturals\u003c\/li\u003e\n\u003cli\u003eRich Naturals\u003c\/li\u003e\n\u003cli\u003eDeep Browns\u003c\/li\u003e\n\u003cli\u003eVibrant Reds\u003c\/li\u003e\n\u003cli\u003eSunlights\u003c\/li\u003e\n\u003cli\u003eRelights Blonde\u003c\/li\u003e\n\u003cli\u003eSpecial Mix\u003c\/li\u003e\n\u003cli\u003eInstamatic (selected markets)\u003c\/li\u003e\n\u003cli\u003eColor Touch Plus (Intensive Grey Blending)\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\n\u003cp\u003eThe demi-permanent formula deposits color pigments onto the hair without significant lift, enhancing natural tones while providing exceptional shine and smoothness. Built-in Metal Purifier Technology helps reduce interference from metal particles, resulting in more reliable, true-to-tone color performanceeeven on previously colored or sensitized hair. \u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eFor professional use or experienced users.\u003c\/li\u003e\n\u003cli\u003ePerform a skin allergy test 48 hours before application.\u003c\/li\u003e\n\u003cli\u003eMix Color Touch shades in a \u003cstrong\u003e1:2 ratio\u003c\/strong\u003e with Wella Color Touch Emulsion 1.9% or 4%.\u003c\/li\u003e\n\u003cli\u003eUse \u003cstrong\u003eColor Touch Plus\u003c\/strong\u003e with 4% Color Touch Emulsion.\u003c\/li\u003e\n\u003cli\u003eApply to towel-dried or dry hair.\u003c\/li\u003e\n\u003cli\u003eDevelop for approximately 20 minutes (15 minutes with heat).\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with color-safe hair care products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eColor refreshing.\u003c\/li\u003e\n\u003cli\u003eGlossing services.\u003c\/li\u003e\n\u003cli\u003eBlonde toning.\u003c\/li\u003e\n\u003cli\u003eGrey blending.\u003c\/li\u003e\n\u003cli\u003eCreative color customization.\u003c\/li\u003e\n\u003cli\u003eProfessional salon color services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Professional cream hair color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Vibrant, glossy, natural-looking color with multidimensional shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant professional salon fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eMore than 90 professional shades.\u003c\/li\u003e\n\u003cli\u003eBeautifully fades without harsh regrowth.\u003c\/li\u003e\n\u003cli\u003eExceptional shine and true-to-tone results.\u003c\/li\u003e\n\u003cli\u003eExcellent for glossing and refreshing color.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\n\u003cp\u003eWella Professionals Color Touch \u0026amp; Color Touch Plus offer one of the industry's most versatile demi-permanent color systems. Whether you're enhancing natural hair, refreshing faded color, toning blondes, or blending grey hair, the extensive shade range and advanced formula deliver luminous, reliable results with outstanding shine. \u003c\/p\u003e\n\n\u003ch4\u003eProfessional Hair Color Routine\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003ePerform a skin allergy test before every application.\u003c\/li\u003e\n\u003cli\u003eMix with the recommended Wella Color Touch Emulsion.\u003c\/li\u003e\n\u003cli\u003eApply according to professional coloring techniques.\u003c\/li\u003e\n\u003cli\u003eProcess for the recommended development time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and maintain color with professional color-safe shampoo and conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eHair colorants can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eAlways perform a skin allergy test 48 hours before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during preparation and application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eIf contact occurs, rinse immediately with plenty of water.\u003c\/li\u003e\n\u003cli\u003eFor professional use only.\u003c\/li\u003e\n\u003cli\u003eUse only according to the manufacturer's instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e1 x Wella Professionals Color Touch or Color Touch Plus Hair Color 60ml (Selected Shade)\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What is the difference between Color Touch and Color Touch Plus?\u003c\/strong\u003e\u003cbr\u003e\nA. Color Touch is an ammonia-free demi-permanent hair color ideal for toning, glossing, and color refreshing. Color Touch Plus is designed for more intensive grey blending and provides up to 70% grey coverage when used with the recommended developer. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. How many shades are available?\u003c\/strong\u003e\u003cbr\u003e\nA. The Color Touch range includes more than 90 intermixable shades across multiple color families, including Naturals, Browns, Reds, Blondes, and Special Mix shades. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. What is the mixing ratio?\u003c\/strong\u003e\u003cbr\u003e\nA. Standard Color Touch shades are mixed in a 1:2 ratio with Color Touch Emulsion 1.9% or 4%. Color Touch Plus should be mixed in a 1:2 ratio with 4% Color Touch Emulsion. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. How long does the color last?\u003c\/strong\u003e\u003cbr\u003e\nA. Color Touch gradually fades over approximately 28 washes, while maintaining vibrant shine and soft, natural regrowth. \u003c\/p\u003e\n\n","brand":"Wella Professionals","offers":[{"title":"60ml","offer_id":55310216462627,"sku":"QO8005610546674GT","price":18.73,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/k7QYQU8PKzMPtewFkfySkH.jpg?v=1783438501","url":"https:\/\/indicrest.au\/products\/wella-professionals-color-touch-and-color-touch-plus-demi-permanent-hair-color-e-full-range-60ml","provider":"Indicrest Australia","version":"1.0","type":"link"}