Wella Professionals Color Touch & Color Touch Plus Demi-Permanent Hair Color e Full Range, 60ml

Product Overview

Wella Professionals Color Touch & Color Touch Plus are professional demi-permanent hair color ranges designed to deliver vibrant, true-to-tone results with exceptional shine and a natural-looking finish. Featuring an upgraded vegan formula with Built-in Metal Purifier Technology, the Color Touch range is ammonia-free, silicone-free, and mineral oil-free, while Color Touch Plus is formulated for enhanced grey blending. The collection includes over 90 intermixable shades across natural, blonde, brunette, red, and Special Mix families, making it ideal for color refreshing, glossing, toning, and creative salon services. Color Touch beautifully fades over approximately 28 washes, while Color Touch Plus offers up to 70% grey coverage.

Key Features

• Professional demi-permanent hair color collection.
• 60ml salon-size tubes.
• Over 90 intermixable shades available.
• Color Touch: Ammonia-free vegan formula.
• Built-in Metal Purifier Technology.
• Beautifully fades over approximately 28 washes.
• Color Touch Plus offers up to 70% grey coverage.
• Suitable for professional salon use.

Key Benefits

• Delivers vibrant, true-to-tone color.
• Creates brilliant multidimensional shine.
• Refreshes faded hair color.
• Ideal for glossing and toning services.
• Provides soft, natural regrowth.
• Offers excellent color customization with intermixable shades.
• Leaves hair looking smooth and healthy.

Main Ingredients & Technology

Formulated with Built-in Metal Purifier Technology, conditioning agents, professional color pigments, and a vegan formula (Color Touch) that helps deliver vibrant, even color while supporting healthy-looking hair. The formulas are designed to provide brilliant shine with reliable color performance across a wide variety of hair conditions.

Available Shade Families

• Pure Naturals
• Rich Naturals
• Deep Browns
• Vibrant Reds
• Sunlights
• Relights Blonde
• Special Mix
• Instamatic (selected markets)
• Color Touch Plus (Intensive Grey Blending)

How It Works

The demi-permanent formula deposits color pigments onto the hair without significant lift, enhancing natural tones while providing exceptional shine and smoothness. Built-in Metal Purifier Technology helps reduce interference from metal particles, resulting in more reliable, true-to-tone color performanceeeven on previously colored or sensitized hair.

How to Use

• For professional use or experienced users.
• Perform a skin allergy test 48 hours before application.
• Mix Color Touch shades in a 1:2 ratio with Wella Color Touch Emulsion 1.9% or 4%.
• Use Color Touch Plus with 4% Color Touch Emulsion.
• Apply to towel-dried or dry hair.
• Develop for approximately 20 minutes (15 minutes with heat).
• Rinse thoroughly and follow with color-safe hair care products.

Who Is It Suitable For?

• Color refreshing.
• Glossing services.
• Blonde toning.
• Grey blending.
• Creative color customization.
• Professional salon color services.

Texture, Finish & Fragrance

• Texture: Professional cream hair color.
• Finish: Vibrant, glossy, natural-looking color with multidimensional shine.
• Fragrance: Pleasant professional salon fragrance.

Why You'll Love It

• More than 90 professional shades.
• Beautifully fades without harsh regrowth.
• Exceptional shine and true-to-tone results.
• Excellent for glossing and refreshing color.
• Professional salon-quality performance.

Why Choose This Product?

Wella Professionals Color Touch & Color Touch Plus offer one of the industry's most versatile demi-permanent color systems. Whether you're enhancing natural hair, refreshing faded color, toning blondes, or blending grey hair, the extensive shade range and advanced formula deliver luminous, reliable results with outstanding shine.

Professional Hair Color Routine

• Perform a skin allergy test before every application.
• Mix with the recommended Wella Color Touch Emulsion.
• Apply according to professional coloring techniques.
• Process for the recommended development time.
• Rinse thoroughly and maintain color with professional color-safe shampoo and conditioner.

Storage Instructions

• Store in a cool, dry place.
• Keep the tube tightly closed after use.
• Avoid direct sunlight and excessive heat.
• Keep out of reach of children.

Safety Information

• Hair colorants can cause allergic reactions.
• Always perform a skin allergy test 48 hours before every application.
• Wear suitable gloves during preparation and application.
• Avoid contact with eyes.
• If contact occurs, rinse immediately with plenty of water.
• For professional use only.
• Use only according to the manufacturer's instructions.

Package Includes

• 1 x Wella Professionals Color Touch or Color Touch Plus Hair Color 60ml (Selected Shade)

Frequently Asked Questions

Q. What is the difference between Color Touch and Color Touch Plus?
A. Color Touch is an ammonia-free demi-permanent hair color ideal for toning, glossing, and color refreshing. Color Touch Plus is designed for more intensive grey blending and provides up to 70% grey coverage when used with the recommended developer.

Q. How many shades are available?
A. The Color Touch range includes more than 90 intermixable shades across multiple color families, including Naturals, Browns, Reds, Blondes, and Special Mix shades.

Q. What is the mixing ratio?
A. Standard Color Touch shades are mixed in a 1:2 ratio with Color Touch Emulsion 1.9% or 4%. Color Touch Plus should be mixed in a 1:2 ratio with 4% Color Touch Emulsion.

Q. How long does the color last?
A. Color Touch gradually fades over approximately 28 washes, while maintaining vibrant shine and soft, natural regrowth.