Wella Professionals Color Touch 3/68 Dark Brown Violet Pearl Demi-Permanent Hair Color, 60ml

Product Overview

Wella Professionals Color Touch 3/68 Dark Brown Violet Pearl is a professional ammonia-free demi-permanent hair colour that delivers rich dark brown colour with cool violet pearl reflects for a sophisticated, multidimensional finish. Featuring Wella's Built-in Metal Purifier Technology, the conditioning formula provides true-to-tone colour, exceptional shine, and beautifully natural fade over time. Ideal for refreshing existing colour, enhancing natural brunettes, or adding cool pearl dimensions, it offers salon-quality results while leaving hair soft and manageable.

Key Features

• Professional demi-permanent hair colour.
• Shade 3/68 Dark Brown Violet Pearl.
• Ammonia-free cream formula.
• Rich dark brown with cool violet pearl reflects.
• Built-in Metal Purifier Technology.
• Brilliant shine with true-to-tone colour.
• Beautifully fades over approximately 28 washes.
• 60ml professional colour tube.

Key Benefits

• Enhances hair with rich, multidimensional colour.
• Adds cool violet pearl tones to dark brown hair.
• Leaves hair looking glossy and healthy.
• Helps improve softness and manageability.
• Ideal for refreshing colour between permanent colouring services.

Main Ingredients

• Built-in Metal Purifier Technology e Helps achieve true-to-tone colour regardless of hair condition.
• Professional Colour Pigments e Deliver vibrant, multidimensional colour.
• Conditioning Complex e Helps improve softness and shine.
• Moisturizing Ingredients e Help maintain hair smoothness and manageability.

How It Works

When mixed with the recommended Wella Color Touch Emulsion, the demi-permanent formula deposits colour pigments onto the hair while conditioning ingredients help smooth the hair cuticle. The result is rich colour with exceptional shine that gradually fades over approximately 28 washes.

How to Use

• Wear suitable protective gloves.
• Mix with the recommended Wella Color Touch Emulsion according to the manufacturer's instructions.
• Apply evenly to towel-dried or dry hair.
• Leave for the recommended processing time.
• Rinse thoroughly and follow with a colour care shampoo and conditioner.
• For professional use or experienced users.

Who Is It Suitable For?

• Professional hairstylists.
• Experienced home users.
• Natural hair.
• Previously coloured hair.
• Anyone seeking a cool dark brown violet pearl shade.

Texture, Finish & Fragrance

• Texture: Smooth professional cream colour.
• Finish: Glossy, multidimensional, and vibrant.
• Fragrance: Pleasant salon-inspired fragrance.

Why You'll Love It

• Professional ammonia-free formula.
• Cool violet pearl reflects for added dimension.
• Exceptional shine and softness.
• Natural-looking fade with low maintenance.
• Trusted salon-quality performance.

Why Choose This Product?

Wella Professionals Color Touch 3/68 Dark Brown Violet Pearl combines professional colour pigments with Built-in Metal Purifier Technology to deliver rich brunette colour enhanced with elegant violet pearl reflects. Its conditioning formula creates beautiful shine while maintaining soft, healthy-looking hair.

Storage Instructions

• Store in a cool, dry place away from direct sunlight.
• Keep the tube tightly closed after use.
• Avoid excessive heat.

Safety Information

• Hair colourants can cause allergic reactions.
• Perform an allergy alert test 48 hours before each application.
• For external use only.
• Avoid contact with the eyes.
• Wear suitable protective gloves during application.
• Keep out of reach of children.
• Follow all manufacturer's instructions carefully.

Package Includes

• 1 x Wella Professionals Color Touch 3/68 Dark Brown Violet Pearl Hair Color 60ml

Frequently Asked Questions

Q. Is Color Touch 3/68 a permanent hair colour?

No. It is an ammonia-free demi-permanent hair colour that gradually fades over approximately 28 washes.

Q. What shade is 3/68?

Shade 3/68 is Dark Brown Violet Pearl, combining a deep brown base with cool violet pearl reflects.

Q. Does this product require a developer?

Yes. It should be mixed with the recommended Wella Color Touch Emulsion before application.

Q. Can it be used on previously coloured hair?

Yes. It is suitable for refreshing existing colour and enhancing shine on previously coloured hair.

Q. Is this suitable for professional use?

Yes. It is intended for professional salon use or experienced users following the manufacturer's instructions.