Wella Color Touch Plus 77/03 Medium Blonde Natural Gold Hair Color, 60ml

Product Overview

Wella Color Touch Plus 77/03 Medium Blonde Natural Gold is a professional demi-permanent hair color designed to deliver rich, natural-looking blonde tones with enhanced shine and improved grey blending. Formulated with a low-ammonia formula and built-in Metal Purifier technology, it helps create vibrant, true-to-tone color while maintaining a smooth, glossy finish. Ideal for salon professionals and individuals looking to refresh or enhance blonde hair, this 60ml tube offers reliable, even color results with soft regrowth. The Color Touch Plus range provides up to 70% grey coverage and beautifully fades over time.

Key Features

• Professional demi-permanent hair color for salon-quality results.
• Shade: 77/03 Medium Blonde Natural Gold.
• Part of the Wella Color Touch Plus collection.
• Low-ammonia formula designed for comfortable color application.
• Built-in Metal Purifier technology for true-to-tone color results.
• Helps blend up to 70% grey hair.
• Enhances shine with natural-looking blonde tones.
• Professional 60ml tube suitable for salon services.

Key Benefits

• Helps achieve natural-looking Medium Blonde Natural Gold hair color.
• Supports enhanced shine and smooth-looking hair.
• Provides improved grey blending with soft regrowth.
• Creates even color from roots to ends.
• Gradually fades for lower-maintenance color transitions.
• Suitable for refreshing blonde hair between permanent color services.

Main Ingredients

Wella Color Touch Plus is formulated with advanced color pigments, conditioning ingredients, and built-in Metal Purifier technology to help deliver vibrant, true-to-tone color while supporting smooth, glossy-looking hair. Please refer to the product packaging for the complete ingredient list.

How It Works

When mixed with the recommended Wella Color Touch Plus Emulsion, the formula deposits color pigments onto the hair while helping achieve even coverage and natural-looking blonde tones. The color gradually fades over multiple washes, making it suitable for clients seeking flexible, low-commitment color services.

How to Use

• Carry out an allergy alert test 48 hours before application.
• Wear suitable protective gloves.
• Mix with the recommended Wella Color Touch Plus Emulsion according to the manufacturer's instructions.
• Apply evenly to dry or towel-dried hair.
• Leave on for the recommended processing time.
• Rinse thoroughly and follow with a color-safe shampoo and conditioner.

Who Is It Suitable For?

• Individuals looking to refresh blonde hair color.
• Those seeking natural golden blonde tones.
• People wanting enhanced grey blending.
• Salon professionals performing demi-permanent coloring services.
• Suitable for most hair types requiring color enhancement.

Texture, Finish & Fragrance

• Texture: Smooth professional color cream.
• Finish: Glossy, natural-looking, and multi-dimensional.
• Fragrance: Mild salon-inspired fragrance.

Why You'll Love It

• Professional-quality Wella hair color.
• Beautiful Medium Blonde Natural Gold shade.
• Supports vibrant, glossy-looking hair.
• Helps blend grey hair with soft regrowth.
• Ideal for maintaining salon-fresh blonde color.

Why Choose This Product?

Wella Color Touch Plus 77/03 is an excellent choice for those seeking natural-looking blonde color with enhanced shine and improved grey blending. Its professional demi-permanent formula helps deliver reliable, vibrant results while maintaining a soft, glossy finish.

Professional Tips

• Perform a strand test before full application.
• Use only with the recommended Wella Color Touch Plus Emulsion.
• Maintain color with sulfate-free, color-safe hair care products.
• Avoid excessive washing to help preserve color vibrancy.

Storage Instructions

• Store in a cool, dry place away from direct sunlight.
• Keep the tube tightly closed after use.
• Keep out of reach of children.

Safety Information

• Hair colorants may cause allergic reactions.
• Carry out an allergy alert test 48 hours before each application.
• Avoid contact with eyes.
• Do not use on eyelashes or eyebrows.
• Use only as directed.
• For external use only.

Package Includes

• 1 x Wella Color Touch Plus 77/03 Medium Blonde Natural Gold Hair Color 60ml

Frequently Asked Questions

Q. Is Wella Color Touch Plus 77/03 a permanent hair color?

A. No. It is a professional demi-permanent hair color that gradually fades over multiple washes.

Q. How much grey hair can it help blend?

A. The Color Touch Plus range is designed to provide up to 70% grey coverage when used as directed.

Q. Does it require an emulsion?

A. Yes. It should be mixed with the recommended Wella Color Touch Plus Emulsion before application.

Q. What type of shade does 77/03 provide?

A. It delivers a Medium Blonde Natural Gold tone with warm golden reflects and a glossy finish.

Q. Is it suitable for professional salon use?

A. Yes. It is formulated for professional hair coloring services.