L'Oreal Professionnel Serie Expert Silver Shampoo, 500ml for Grey, White & Lightened Hair

Product Overview

L'Oreal Professionnel Serie Expert Silver Shampoo is a professional toning shampoo specially formulated for grey, white, blonde, and lightened hair. Enriched with violet pigments and conditioning ingredients, this salon-quality shampoo gently cleanses while helping neutralise the appearance of unwanted yellow and brassy tones. It leaves hair feeling clean, soft, and more manageable while enhancing the brightness and radiance of cool hair shades. Suitable for colour-treated and damaged hair, the 500ml bottle is ideal for regular home or salon use.

Key Features

• Professional toning shampoo for grey, white, blonde, and lightened hair.
• Helps neutralise unwanted yellow and brassy tones.
• Gently cleanses hair and scalp.
• Enhances the appearance of cool blonde and silver tones.
• Suitable for colour-treated and damaged hair.
• Leaves hair soft, smooth, and manageable.
• Professional 500ml bottle.

Key Benefits

• Helps maintain cooler-looking blonde and silver hair.
• Supports brighter, more vibrant-looking hair colour.
• Leaves hair feeling clean and refreshed.
• Improves softness and manageability.
• Helps enhance natural-looking shine.
• Suitable for regular colour maintenance.

Main Ingredients

• Violet Pigments e Help reduce the appearance of unwanted yellow and brassy tones.
• Magnesium e Helps improve the appearance and feel of the hair fibre.
• Gentle Cleansing Agents e Effectively remove impurities while maintaining moisture balance.
• Conditioning Ingredients e Help soften the hair and improve manageability.

How It Works

The shampoo cleanses the hair while depositing violet pigments that help balance the appearance of unwanted warm tones in blonde, grey, and white hair. Conditioning ingredients help maintain softness, leaving hair looking brighter, smoother, and naturally radiant.

How to Use

1. Wet hair thoroughly.
2. Apply an appropriate amount of shampoo to the scalp and hair.
3. Massage gently until a rich lather forms.
4. Leave on for 2e5 minutes depending on the desired toning effect.
5. Rinse thoroughly.
6. Follow with a suitable L'Oreal Professionnel conditioner or hair mask.

Who Is It Suitable For?

• Grey hair.
• White hair.
• Blonde hair.
• Bleached and highlighted hair.
• Colour-treated and damaged hair.

Texture, Finish & Fragrance

• Texture: Rich violet shampoo.
• Finish: Soft, smooth, and luminous.
• Fragrance: Fresh salon-inspired fragrance.

Why You'll Love It

• Helps maintain cooler blonde and silver tones.
• Leaves hair feeling clean and refreshed.
• Supports soft, shiny, and manageable hair.
• Suitable for professional and home use.
• Ideal for maintaining salon-coloured blonde hair.

Why Choose This Product?

L'Oreal Professionnel Serie Expert Silver Shampoo is designed for those looking to maintain bright, cool-looking blonde, silver, grey, or white hair. Its professional toning formula gently cleanses while helping minimise the appearance of brassiness, leaving hair looking vibrant and healthy.

Storage Instructions

• Store in a cool, dry place.
• Keep away from direct sunlight.
• Close the bottle securely after use.

Safety Information

• For external use only.
• Avoid contact with eyes.
• If contact occurs, rinse thoroughly with water.
• Keep out of reach of children.
• Discontinue use if irritation occurs.
• Temporary staining may occur on porous surfaces or fabrics; rinse thoroughly after use.

Package Includes

• 1 e L'Oreal Professionnel Serie Expert Silver Shampoo 500ml

Frequently Asked Questions

Q. Which hair types is this shampoo suitable for?

It is suitable for grey, white, blonde, highlighted, bleached, and colour-treated hair.

Q. What does the purple shampoo do?

The violet pigments help reduce the appearance of unwanted yellow and brassy tones while enhancing cool-looking hair shades.

Q. Can I use it on damaged hair?

Yes. The formula is suitable for damaged and colour-treated hair while helping maintain softness and manageability.

Q. How often should I use this shampoo?

Use it as needed based on your hair colour maintenance routine and desired toning effect.

Q. Can I use it with other Serie Expert products?

Yes. For optimal results, pair it with a L'Oreal Professionnel Serie Expert conditioner or hair mask suitable for your hair type.