{"product_id":"loreal-professionnel-majirel-cool-inforced-7-13-blonde-ash-gold-permanent-hair-colour-50ml","title":"L'Oréal Professionnel Majirel Cool Inforced 7.13 Blonde Ash Gold Permanent Hair Colour, 50ml","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\u003cp\u003eL'Oréal Professionnel Majirel Cool Inforced 7.13 Blonde Ash Gold Permanent Hair Colour is a professional salon hair colour formulated to deliver rich, cool-toned blonde results with subtle ash and gold reflects. Designed with Cool Inforced technology, this permanent hair colour helps achieve balanced, multidimensional colour while maintaining long-lasting vibrancy and professional grey coverage. Its advanced conditioning formula supports smooth, shiny, and healthy-looking hair after colouring, making it suitable for complete colour services and root touch-ups.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colour cream.\u003c\/li\u003e\n\u003cli\u003eShade: 7.13 Blonde Ash Gold.\u003c\/li\u003e\n\u003cli\u003eCool Inforced technology for refined, cool-looking colour.\u003c\/li\u003e\n\u003cli\u003eHelps minimise the appearance of unwanted warm undertones.\u003c\/li\u003e\n\u003cli\u003eProvides even colour from roots to ends.\u003c\/li\u003e\n\u003cli\u003eSupports professional grey hair coverage.\u003c\/li\u003e\n\u003cli\u003eSmooth cream formula for precise application.\u003c\/li\u003e\n\u003cli\u003e50ml professional tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreates sophisticated blonde hair with ash and gold reflects.\u003c\/li\u003e\n\u003cli\u003eHelps maintain balanced, natural-looking colour.\u003c\/li\u003e\n\u003cli\u003eSupports long-lasting colour vibrancy.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and glossy.\u003c\/li\u003e\n\u003cli\u003eHelps provide even colour distribution.\u003c\/li\u003e\n\u003cli\u003eSuitable for full-head colouring and root touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIonène G™:\u003c\/strong\u003e Helps support the hair fibre during the colouring process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIncell™ Technology:\u003c\/strong\u003e Helps maintain the feel of conditioned hair after colouring.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Colour Pigments:\u003c\/strong\u003e Help deliver rich, multidimensional permanent colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\u003cp\u003eThe permanent colour formula deposits professional colour pigments deep into the hair fibre while Cool Inforced technology helps create refined cool-toned blonde results. Conditioning ingredients help maintain softness, shine, and smoothness throughout the colouring process.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eWear suitable protective gloves before use.\u003c\/li\u003e\n\u003cli\u003eMix with the recommended L'Oréal Professionnel oxidant according to the manufacturer's instructions.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly until the water runs clear.\u003c\/li\u003e\n\u003cli\u003eFinish with a colour-care shampoo and conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eIndividuals seeking cool blonde hair colour.\u003c\/li\u003e\n\u003cli\u003eThose looking for ash and gold blonde reflects.\u003c\/li\u003e\n\u003cli\u003eSuitable for professional salon colouring.\u003c\/li\u003e\n\u003cli\u003eIdeal for grey hair coverage and colour refreshes.\u003c\/li\u003e\n\u003cli\u003eSuitable for most hair types requiring permanent colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional cream.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Glossy, multidimensional, cool-toned blonde colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Pleasant salon-inspired fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\u003cp\u003eThis professional permanent hair colour delivers refined blonde results with balanced ash and gold reflects, helping hair look vibrant, smooth, and naturally radiant while maintaining salon-quality colour performance.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eTrusted L'Oréal Professionnel salon hair colour.\u003c\/li\u003e\n\u003cli\u003eProfessional Cool Inforced colour technology.\u003c\/li\u003e\n\u003cli\u003eRich, long-lasting permanent colour.\u003c\/li\u003e\n\u003cli\u003eHelps provide reliable grey hair coverage.\u003c\/li\u003e\n\u003cli\u003eIdeal for complete colouring services and root maintenance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep the tube tightly closed after use.\u003c\/li\u003e\n\u003cli\u003eAvoid direct sunlight and excessive heat.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair colour products may cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003ePerform a patch test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eIf contact occurs, rinse immediately with plenty of water.\u003c\/li\u003e\n\u003cli\u003eFor professional use or use under professional guidance.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eUse only as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e1 x L'Oréal Professionnel Majirel Cool Inforced 7.13 Blonde Ash Gold Permanent Hair Colour 50ml.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003ch4\u003eIs this a permanent hair colour?\u003c\/h4\u003e\n\u003cp\u003eYes, it is a professional permanent hair colour designed for long-lasting colour results.\u003c\/p\u003e\n\n\u003ch4\u003eDoes it help cover grey hair?\u003c\/h4\u003e\n\u003cp\u003eYes, it is formulated to help provide professional grey hair coverage when used as directed.\u003c\/p\u003e\n\n\u003ch4\u003eWill this shade help reduce warm tones?\u003c\/h4\u003e\n\u003cp\u003eThe Cool Inforced technology is designed to help create balanced, cool-looking blonde results with ash reflects.\u003c\/p\u003e\n\n\u003ch4\u003eDo I need a developer?\u003c\/h4\u003e\n\u003cp\u003eYes, this product should be mixed with the recommended L'Oréal Professionnel developer according to the manufacturer's instructions.\u003c\/p\u003e\n\n\u003ch4\u003eIs it suitable for home use?\u003c\/h4\u003e\n\u003cp\u003eThis product is intended for professional salon use or for individuals experienced with professional hair colouring products.\u003c\/p\u003e\n\n","brand":"L'Oreal Paris","offers":[{"title":"50ml","offer_id":55310095614243,"sku":"QO3474636860203GT","price":27.98,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/C7urS38PemqMoLzmtANgyE.jpg?v=1783436620","url":"https:\/\/indicrest.au\/products\/loreal-professionnel-majirel-cool-inforced-7-13-blonde-ash-gold-permanent-hair-colour-50ml","provider":"Indicrest Australia","version":"1.0","type":"link"}