{"product_id":"loreal-professionnel-inoa-permanent-hair-color-shade-5-3-light-golden-brown-60g-professional-hair-colour","title":"L'Oreal Professionnel INOA Permanent Hair Color Shade 5.3 Light Golden Brown, 60g Professional Hair Colour","description":"\u003ch4\u003eProduct Overview\u003c\/h4\u003e\n\n\u003cp\u003eL'Oreal Professionnel INOA Permanent Hair Color Shade 5.3 Light Golden Brown is a professional hair colour cream formulated to deliver rich, long-lasting colour with natural-looking golden tones. Powered by Oil Delivery System (ODS) technology, the ammonia-free formula helps optimise colour performance while leaving hair feeling smooth and looking radiant. Suitable for all hair types, this professional colour cream provides even colour distribution and reliable grey coverage when used with the recommended INOA oxidant.\u003c\/p\u003e\n\n\u003ch4\u003eKey Features\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional permanent hair colour cream.\u003c\/li\u003e\n\u003cli\u003eShade 5.3 e Light Golden Brown.\u003c\/li\u003e\n\u003cli\u003eAmmonia-free formula.\u003c\/li\u003e\n\u003cli\u003ePowered by Oil Delivery System (ODS) technology.\u003c\/li\u003e\n\u003cli\u003eHelps deliver rich, even colour results.\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types.\u003c\/li\u003e\n\u003cli\u003eSupports natural-looking shine.\u003c\/li\u003e\n\u003cli\u003e60g professional salon tube.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eProvides long-lasting permanent hair colour.\u003c\/li\u003e\n\u003cli\u003eHelps achieve vibrant, natural-looking golden brown tones.\u003c\/li\u003e\n\u003cli\u003eSupports even colour application from roots to ends.\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking smooth and glossy.\u003c\/li\u003e\n\u003cli\u003eSuitable for grey coverage when used as directed.\u003c\/li\u003e\n\u003cli\u003eHelps maintain the appearance of healthy-looking hair after colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eMain Ingredients\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOil Delivery System (ODS) Technology\u003c\/strong\u003e e Helps optimise colour delivery while supporting hair comfort during colouring.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Colour Pigments\u003c\/strong\u003e e Deliver rich, balanced Light Golden Brown colour.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Ingredients\u003c\/strong\u003e e Help maintain softness and shine after colouring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow It Works\u003c\/h4\u003e\n\n\u003cp\u003eINOA's Oil Delivery System (ODS) technology uses oil to help optimise the delivery of colour pigments into the hair fibre. When mixed with the recommended L'Oreal Professionnel INOA Oxidant, the formula provides permanent colour with even coverage, luminous-looking shine, and natural-looking results.\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\n\u003col\u003e\n\u003cli\u003ePerform a skin allergy test 48 hours before every application.\u003c\/li\u003e\n\u003cli\u003eWear suitable protective gloves.\u003c\/li\u003e\n\u003cli\u003eMix the colour cream with the recommended L'Oreal Professionnel INOA Oxidant according to the specified mixing ratio.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry, unwashed hair.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and follow with a colour-safe shampoo and conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eWho Is It Suitable For?\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eAll hair types.\u003c\/li\u003e\n\u003cli\u003eNatural and previously coloured hair, where appropriate.\u003c\/li\u003e\n\u003cli\u003eProfessional hairstylists and experienced home users.\u003c\/li\u003e\n\u003cli\u003eThose seeking a warm Light Golden Brown hair colour.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eTexture, Finish \u0026amp; Fragrance\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Smooth professional colour cream.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Glossy, soft, and natural-looking.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance:\u003c\/strong\u003e Mild professional hair colour scent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy You'll Love It\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eAmmonia-free professional hair colour.\u003c\/li\u003e\n\u003cli\u003eCreates rich Light Golden Brown colour with natural-looking warmth.\u003c\/li\u003e\n\u003cli\u003eSuitable for salon-quality colouring.\u003c\/li\u003e\n\u003cli\u003eHelps maintain soft, shiny-looking hair.\u003c\/li\u003e\n\u003cli\u003eTrusted by professional hairstylists worldwide.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhy Choose This Product?\u003c\/h4\u003e\n\n\u003cp\u003eL'Oreal Professionnel INOA Shade 5.3 is an excellent choice for achieving elegant Light Golden Brown hair colour with professional-quality performance. Its ammonia-free formula and Oil Delivery System technology help deliver even colour results while supporting smooth, glossy-looking hair.\u003c\/p\u003e\n\n\u003ch4\u003eStorage Instructions\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place.\u003c\/li\u003e\n\u003cli\u003eKeep away from direct sunlight.\u003c\/li\u003e\n\u003cli\u003eClose the tube tightly after use.\u003c\/li\u003e\n\u003cli\u003eUse only as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSafety Information\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003eHair colourants can cause allergic reactions.\u003c\/li\u003e\n\u003cli\u003eCarry out a skin allergy test 48 hours before each application.\u003c\/li\u003e\n\u003cli\u003eWear suitable gloves during use.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes.\u003c\/li\u003e\n\u003cli\u003eDo not use to colour eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eFor professional use or use according to package instructions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePackage Includes\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e1 e L'Oreal Professionnel INOA Permanent Hair Color Shade 5.3 Light Golden Brown 60g\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eFrequently Asked Questions\u003c\/h4\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is this a permanent hair colour?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. INOA is a professional permanent hair colour designed to provide long-lasting colour results.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Does this hair colour contain ammonia?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNo. INOA features an ammonia-free formula powered by Oil Delivery System (ODS) technology.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is the developer included?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNo. The L'Oreal Professionnel INOA Oxidant must be purchased separately unless otherwise stated.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Can this shade help cover grey hair?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen used as directed with the recommended oxidant, it is suitable for grey coverage depending on the application method.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eQ. Is Shade 5.3 a warm colour?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes. Shade 5.3 is a Light Golden Brown with warm golden tonal reflections.\u003c\/p\u003e\n\n","brand":"L'Oreal Paris","offers":[{"title":"60g","offer_id":55310191788323,"sku":"QO3474630413948GT","price":35.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0983\/8752\/5923\/files\/VR9rfhpHnYsbbXUE5UAfot.jpg?v=1783438091","url":"https:\/\/indicrest.au\/products\/loreal-professionnel-inoa-permanent-hair-color-shade-5-3-light-golden-brown-60g-professional-hair-colour","provider":"Indicrest Australia","version":"1.0","type":"link"}